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Logo Design for a Running/Endurance Sports Club

Sunset Coast Striders

Concept #29

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Creative Brief

Logo Design for a Running/Endurance Sports Club

Sunset Coast Striders

Expanding, motivating, supporting, and celebrating the endurance sports community in SW Michigan.

Yes

The design should grab people's attention. We don't want the members of the club to be overly competitive. This is more to bring together people for a common cause, educate those interested in endurance sports (running, biking, swimming), and increase awareness of those sporting events in the area.

Sports

Symbolic
Abstract Mark
Illustrative
Character

Modern
Cutting-edge
Traditional
Sophisticated
Simple
Professional
Casual
Rustic

We aren't particular on the colors if it looks good in the design. We do, however, want it to convert well to black and white.

not sure

We want it to grab the attention of people and to clearly define us as an endurance sport (running, swimming, biking) resource. We want the logo to convert well to black and white print. Google "southwest Michigan" or "Saint Joseph Michigan" for some ideas about the area. The Saint Joseph Lighthouse might be incorporated into the design?