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Logotype/monogram for successful London based Film/TV composer

Jody Jenkins Music

Contest Holder jodyjenkinsmusic ?

Last Logged in : 4007days5hrs ago

Concepts Submitted

180

Guaranteed Prize
400
Winner(s)

1

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Project: Logotype/monogram for successful ...
Industry: Music Logo
Contest Launched: Jun 17, 2011
Selected: 1 winning design from 180 concepts
Winning Design by: fixdesign
Close Date: Jun 27, 2011


Logotype/monogram for successful London based Film/TV composer - Music


Awarded as a winner
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Creative Brief


Logotype/monogram for successful London based Film/TV composer

Jody Jenkins Music

Music for film, television and commercials

No

JODY JENKINS MUSIC

This brief is concerned with the design of a logotype for JODY JENKINS MUSIC. I am an composer of music for film, TV and commercials based in London. My clients are film companies, TV companies and other film music practitioners. I am looking for a logotype that can feature on my stationary and artwork for DVD/CD show-reels that are distributed throughout the industry. In time it will also perhaps dictate the design of my website. The tone needs to reflect the high-class productions with which I am involved, or at least aspire to be. Whilst the music I produce is not ‘classical’ per se, I want to avoid any suggestion of ‘bands’ and guitar/studio culture in general. I also want to avoid anything to ‘Hollywood’ or grandiose. The fact that I am an individual rather than a company also means it should be slightly understated and not suggest personal arrogance.

I am open-minded in terms of the type of design but I tend towards mono-chrome designs that feature an icon or graphic device [perhaps an outline/silouette]. I love this - http://blog.mollar.me/wp-content/imgdepot/indie-film-studio-logos/scott-free.jpg because you could really imagine the bird becoming something instantly identifiable, also the font sets just the right tone.

The design could also feature the ‘J’ of both my names. One idea I had was to feature a ‘lyre’ in some way as it is a musical instrument of classical times and yet not too literal. I don’t like designs that feature obvious pianos, guitars or musical clefs. I like the idea that the main logotype would be B/W but perhaps could be strong enough to be switched into other two-tone variations. A single icon that could become associated with my business would be desirable so that a CD could feature a single image and be instantly recognisable.

I trade as JODY JENKINS MUSIC and the logotype should use this but I have a sister company with a family member where we occasionally trade as simply JENKINS MUSIC so hopefully we could have a version like that as well. I imagine that the final logotype will suggest a font that we can then use on other promo material and on strap-lines etc.

Some film companies employ logotypes that unusually are light colored, on a black background, this stems from their use as idents at the start of films. I would like the option of doing this so please consider if your design would work in negative as well ie white-ish logo/text on a black background.

I am not thinking of anything particularly colourful but I could be wrong.

Think on the following...
Classy
Creative
Small but successful
Quirky

Music

Symbolic
Symbolic

Abstract Mark
Abstract Mark

Initials
Initials


Unique/Creative
Clean/Simple
Sophisticated
Fun
Illustrative

not sure

to learn more about me check out www.jodyjenkinsmusic.com

Note that this features my old logotype so don't follow this website as any kind of design ref.

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Discussion


Comments

  • June 18, 2011 6:35 AM
    jodyjenkinsmusic jodyjenkinsmusic
      Project Holder
    freelancerindia77 Draft #10 - could you try putting an 'M' into the collection on initials you have at the top?

    Like Icon 0   DislikeIcon 0
  • June 18, 2011 6:33 AM
    jodyjenkinsmusic jodyjenkinsmusic
      Project Holder
    I love this font BTW http://mystery-books-news.omnimystery.com/graphics/logo-scott-free.jpg

    Like Icon 0   DislikeIcon 0
  • June 18, 2011 6:15 AM
    jodyjenkinsmusic jodyjenkinsmusic
      Project Holder
    Could jimmytearaway try changing the font for 'Jody Jenkins' to something less 'handwriting'?

    Like Icon 0   DislikeIcon 0
  • June 17, 2011 1:11 PM
    jodyjenkinsmusic jodyjenkinsmusic
      Project Holder
    Nice work, thanks for looking at the brief and starting the ball rolling. Jody

    Like Icon 0   DislikeIcon 0