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business logo including symbol

xamax

Contest Holder tomosouthy ?

Last Logged in : 2025days14hrs ago

Concepts Submitted

439

Guaranteed Prize
400
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers. Featured Featured Contest
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Project Finalized


Project: business logo including symbol
Industry: Apparel Logo
Contest Launched: Nov 10, 2011
Selected: 1 winning design from 439 concepts
Winning Design by: artkeeper
Close Date: Nov 20, 2011


business logo including symbol - Apparel


Awarded as a winner
Project Report    

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#394

#371

#368

#363

#340

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#334

#122

#238

#237

#121

#428


Creative Brief


business logo including symbol

xamax

Yes

We are a custom clothing manufacturer who specialise in work wear and are currently moving in to custom sports wear. we need a new logo which uses both the name and has a unique symbol attached to it that can be used on its own as well.
this is our current look (www.xamax.co.uk) as you all can see its messy and its hard to read the current logo.

Apparel

Symbolic
Symbolic

Abstract Mark
Abstract Mark

Character
Character


Cutting-Edge
Unique/Creative
Clean/Simple
Sophisticated
Corporate
Modern
Industry Oriented
Outdoors/Natural
Youthful

this logo will be used on many colourways so it would need to be easily inverted to suit light and dark garments

not sure

http://imageshack.us/photo/my-images/233/sportslogos1.jpg/

these are examples of sports companies that use separate symbols. As you can see if you remove the symbol the logo still has a professional feel.

Please feel free to visit our website to gain more back ground on the company (www.xamax.co.uk) but please do NOT use the exsisting logo/colours as inspiration as this site will be redesigned to suit the new logo.

Also please do not use an "X" as the unique symbol. please be more creative.

thanks

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Discussion


Comments

  • November 23, 2011 5:13 AM
    Sign4Picasso Sign4Picasso
     
    To Project Holder. I would like to thank you sincerely for offering us a chance to rectify our flaws through out the whole process. I have made it to the top BECAUSE of your up-to-date comments/remarks and pointers. I have no regrets for not winning this competition. Thanks once again...

    Like Icon 0   DislikeIcon 0
  • November 22, 2011 7:01 AM
    tomosouthy tomosouthy
      Project Holder
    note to all designers thank you all for your participation there has been some fantastic entries congratulations to artkeeper on the winning design

    Like Icon 0   DislikeIcon 0
  • November 18, 2011 10:08 AM
    tomosouthy tomosouthy
      Project Holder
    To All designers, Well done everyone so far, i have been doing some eliminating today and congrats to the designs that are left. To all that have been eliminated; we thanks you for your participation and there has been some fantastic designs done. What i would like now is all drafts left to follow the same format so we can see the designs in there separate parts. the lay out need to be exactly the same as #37 place your main design (logo and symbol in any configuration) to the left of the page in the centre put the symbol on its own on the right put the text on its own this way i can compare all your drafts on equal merit.

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 6:39 AM
    tomosouthy tomosouthy
      Project Holder
    #296 #297 we prefer #297 but to develop this design could you change the font to a more square w font hich we feel would compliment the logo more, loose all the circles above the letters and symbol and change the symbol spikes (top left bottom right) to the same colour as the font

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 6:33 AM
    tomosouthy tomosouthy
      Project Holder
    #294 #295 we prefer the lowercase font but could we see some more colour ways

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 6:32 AM
    tomosouthy tomosouthy
      Project Holder
    #293 is it possible to show the logo in different colour ways but not in gradient fills

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 6:30 AM
    tomosouthy tomosouthy
      Project Holder
    #292 could you please reduce the symbol and loose the 3d effect and maybe try some different colours

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 6:28 AM
    tomosouthy tomosouthy
      Project Holder
    #287 #288 #290 #291 we prefer the symbol and font in draft #287 maybe just loose the gradient fills and show more colour ways.

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 6:11 AM
    tomosouthy tomosouthy
      Project Holder
    #284 #285 we feel that this symbol is very similar to another designers work #240

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  • November 17, 2011 6:10 AM
    tomosouthy tomosouthy
      Project Holder
    #278 #279 #280 #281 #282 we prefer the designs of #281 # 282 but is it possible to develop the symbol further so that when the text is removed the symbol doesn't look like somethings missing

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 6:05 AM
    tomosouthy tomosouthy
      Project Holder
    #267 we like the concept of the two colours in the letters 'x' but were not too sure on the symbol

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 5:58 AM
    tomosouthy tomosouthy
      Project Holder
    #269 #270 #271 nice font used across all designs but we fell the symbol is too dependent on the letter 'x' and therefore not unique enough

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 5:57 AM
    tomosouthy tomosouthy
      Project Holder
    #267 #268 we prefer #268 but is it possible to see some more colour ways

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 5:56 AM
    tomosouthy tomosouthy
      Project Holder
    #265 nice logo & nice font used could we see some more colours

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 5:54 AM
    tomosouthy tomosouthy
      Project Holder
    #262 #263 this is a nice clean corporate logo but we feel it wouldn't work on the sports side of the business

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 5:52 AM
    tomosouthy tomosouthy
      Project Holder
    #259 #260 #261 we prefer draft #260 but could we see it without the gradient fills please

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 5:51 AM
    tomosouthy tomosouthy
      Project Holder
    #225 #256 we feel this logo comes across with a watery feel

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 5:47 AM
    tomosouthy tomosouthy
      Project Holder
    #252 #253 #254 good concepts but we prefer #55 can this be developed more we don't know? Maybe showing the symbol centre above the text or the right (xamax@)

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 5:44 AM
    tomosouthy tomosouthy
      Project Holder
    #248 nice logo and a good concept but we prefer the multi colour logo

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 5:42 AM
    tomosouthy tomosouthy
      Project Holder
    #247 #251 is it possible to show the logo in normal fills rather than gradient fills also maybe try a more corporate font for both logos

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 5:40 AM
    tomosouthy tomosouthy
      Project Holder
    #245 #246 #249 #250 we like the symbol in #249 the best but feel the symbol is not sporty enough

    Like Icon 0   DislikeIcon 0
  • November 17, 2011 5:28 AM
    tomosouthy tomosouthy
      Project Holder
    #241 #242 #243 #244 we like the symbol - can you take the symbol from #241 and sit the text to the left ( @xamax) can we also see the text to be cleaner - possibly in lower case and it to be a different colour to the logo. the colcours used in #243 #244 are a bit too subtle can we be a littler bolder

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  • November 17, 2011 4:17 AM
    tomosouthy tomosouthy
      Project Holder
    #237 #238 #239 we like the text in #237 but feel both designers have gone for a swirling x symbol and it is something we feel is not sporty enough

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  • November 17, 2011 4:12 AM
    tomosouthy tomosouthy
      Project Holder
    #232 #233 #234 #235 we feel #232 #233 is very close to the Fred Perry logo we prefer logo #234 but maybe try and get rid of the gradient fills and have two contrasting colours in the logo rather than the subtle two shades of blue

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  • November 17, 2011 4:07 AM
    tomosouthy tomosouthy
      Project Holder
    #225 #226 #228 #230 we feel the best logo to work with would be #225 but maybe drop the dot from the 'x' and maybe look at different colours

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