SALES / SUPPORT : +1-877-525-5646   |  


Business Logo/Symbol for HawkEyez

HawkEyez

Contest Holder Kathie ?

Last Logged in : 4070days4hrs ago

Concepts Submitted

103

Guaranteed Prize
250
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers. Featured Featured Contest
tick_gray

Live Project

tick_gray

Deciding

tick_blue

Project Finalized


Project: Business Logo/Symbol for HawkEyez
Industry: Health Logo
Contest Launched: Oct 11, 2011
Selected: 1 winning design from 103 concepts
Winning Design by: aurelizza
Close Date: Oct 18, 2011


Business Logo/Symbol for HawkEyez - Health


Awarded as a winner
Project Report    

Sort by:


#95

#79

#103


Creative Brief


Business Logo/Symbol for HawkEyez

HawkEyez

See Everything

Yes

HawkEyez is an eyewear and accessories company providing reading glasses for men and women generally over the age of 40. Our reading glasses come in a variety of styles from traditional to modern and include retro, funky, and the latest magnetic readers like clics. We will market through high-end resorts, giftshops and shows, our own website and various retailers. Some examples of our leading competitors would be: www.eyebobs.com and www.speert.com and www.peeperspecs.com. The logo will be used on business cards, trade show banners, on mailing labels, our website and on printed items like hats and t-shirts so it needs to be versatile and easily recognizable once it's a known brand by our clients.

Health

Logo Type
Logo Type

Symbolic
Symbolic


Unique/Creative
Clean/Simple

Regardless of the colors used, I'd like to make sure the logo looks good in black and white, and color so that we have the option to use it both ways. Also, since our company is founded on improving low vision, I'd like to make sure it is easily seen. In other words, it should not be too busy or confusing to read. I tend to lean towards bright colors and am especially drawn to lime and purple or lime and maroon although I am not opposed to seeing other options that would appeal to an over 40 crowd.

not sure

Please keep in mind that the logo is to appeal to a male and female audience, will potentially become the iconic symbol of our company and the very best of luck in creating a visually stunning design!

Related Contests


RockIt Fitness
$300
Prize Money
202
Concepts
Logo for Nutrition company
$200
Prize Money
182
Concepts
Fort Myers Hot Yoga Studio
$199
Prize Money
107
Concepts
Youth Heart Screening Company
$250
Prize Money
100
Concepts

Discussion


Comments

  • October 17, 2011 1:05 PM
    Kathie Kathie
      Project Holder
    #90 - We'd like the logo beside the name. Although we like this font, we're concerned that the "a" in Hawk might look too much like an "o".

    Like Icon 0   DislikeIcon 0
  • October 17, 2011 12:50 PM
    Kathie Kathie
      Project Holder
    #90 and #79 are the Top 2 designs. #90 Could we see in black and gold similar in color to #79? Thanks

    Like Icon 0   DislikeIcon 0
  • October 17, 2011 9:56 AM
    Kathie Kathie
      Project Holder
    Lettering and coloring of #76 (with just a bit deeper on the teal) and the Symbol closer to that of #79 is the closest to what we like! Also, just a tiny bit bigger on the mark inside the pupil! Please also provide in black and white so that we know it will look good without color as well. Thanks!

    Like Icon 0   DislikeIcon 0
  • October 17, 2011 9:23 AM
    Kathie Kathie
      Project Holder
    hello everyone - please submit your final designs with "see everything" our tagline - in all lowercase letters! Thanks!

    Like Icon 0   DislikeIcon 0
  • October 17, 2011 9:21 AM
    Kathie Kathie
      Project Holder
    Thank you everyone for the wonderful designs and your hard work! We look forward to making a decision very soon! Although we have the option to extend, we are most likely going to end the contest on time and choose a winning design shortly so get your last drafts in! Thanks!

    Like Icon 0   DislikeIcon 0
  • October 17, 2011 9:14 AM
    Kathie Kathie
      Project Holder
    We like #78 but the design looks a little too much like an ocean wave.

    Like Icon 0   DislikeIcon 0
  • October 17, 2011 9:12 AM
    Kathie Kathie
      Project Holder
    #76 - could we see the outline of the eye a little less droopy? Maybe solid - or tipped up a bit? Thanks,

    Like Icon 0   DislikeIcon 0
  • October 17, 2011 9:09 AM
    Kathie Kathie
      Project Holder
    Could I please see #80 with the center of the pupil in black rather than white? Thanks

    Like Icon 0   DislikeIcon 0
  • October 17, 2011 7:00 AM
    Kathie Kathie
      Project Holder
    Top Designs are currently #76, #75, and #63! Thanks!

    Like Icon 0   DislikeIcon 0
  • October 15, 2011 8:41 PM
    Kathie Kathie
      Project Holder
    Thanks for the new designs and the new color options! On #58, could we sharpen up the "z". We would want to make sure it is not confused with a "2".

    Like Icon 0   DislikeIcon 0
  • October 15, 2011 8:51 AM
    Kathie Kathie
      Project Holder
    Hi All, Wow! So nice to wake up to such wonderful designs this morning. It's such a tough decision to choose the Top Designs! So far, we really like #41, #38, #36, #34, and #31. #38 - we really like this new design! Is it possible to see it in a little deeper yellow? And just a bit bolder so it is easy to read from a distance? You might also want to play around with some different color combinations just to give us an idea of what different colors would add to the logo. Maybe a blue and dark graphite? We also like #41 without the special font on the H and without the eye at the bottom. Thanks all for the hard work!

    Like Icon 0   DislikeIcon 0
  • October 14, 2011 8:02 PM
    Kathie Kathie
      Project Holder
    I really like the font in #8 but the eye is a little scary! I would like a bit of a softer approach! Thanks!

    Like Icon 0   DislikeIcon 0
  • October 14, 2011 8:01 PM
    Kathie Kathie
      Project Holder
    Hi Everyone! Thanks for participating - or considering participating in the hawkeyez project! We're exciting to see your designs and love that you have so much expertise and so many interesting ideas! Remember, clean, simple and easy to understand who and what we are is what we're looking for.

    Like Icon 0   DislikeIcon 0
  • October 14, 2011 1:54 PM
    Kathie Kathie
      Project Holder
    #21 has potential as well but the colors are too dark and we would prefer the e's not be blacked out. Also, we like the tagline look and line on #17 but with the graphic closer to that of #21!

    Like Icon 0   DislikeIcon 0
  • October 14, 2011 1:52 PM
    Kathie Kathie
      Project Holder
    Hi all - So far, we like #27 and #26 is on a good track but it looks more like a stethoscope rather than eyes or eyeglasses! Keep them coming!

    Like Icon 0   DislikeIcon 0
  • October 14, 2011 11:36 AM
    Kathie Kathie
      Project Holder
    #11 #12 #13 #14 Spectacles appear to be men's drugstore readers. As a company, hawkeyez provides customers many options so it's best to stay with a more modern abstract spectacle design! Thanks!

    Like Icon 0   DislikeIcon 0
  • October 14, 2011 9:49 AM
    Kathie Kathie
      Project Holder
    Like #9 and #10 but still want to see more designs! Also, on #9 and #10 - the font is still too generic and the tagline is not visible enough.

    Like Icon 0   DislikeIcon 0
  • October 14, 2011 8:22 AM
    Kathie Kathie
      Project Holder
    Very cool #9! Font could be a bit stronger and the tagline is too small so we may have to move it to the other side. Keep the great ideas coming! Also, I'd like to see a logo with the "E" at the beginning of Eyez as a pair of glasses.

    Like Icon 0   DislikeIcon 0
  • October 14, 2011 7:12 AM
    Kathie Kathie
      Project Holder
    For your designs, please keep in mind that we are a vision care company providing reading glasses so something to portray clear vision - or the pupil - is good! (Abstract okay as well!)

    Like Icon 0   DislikeIcon 0
  • October 14, 2011 7:10 AM
    Kathie Kathie
      Project Holder
    I don't want to use the hawk in the logo - it looks too much like a sports team.

    Like Icon 0   DislikeIcon 0
  • October 14, 2011 6:54 AM
    Kathie Kathie
      Project Holder
    Just a few design ideas: 1) What if the "e's" were turned inwards and made to look like eyes? Also, I like the direction of design #5! Keep the great designs coming!

    Like Icon 0   DislikeIcon 0
  • October 13, 2011 3:17 PM
    Kathie Kathie
      Project Holder
    Hi - Thanks for the work so far on the logo! We look forward to seeing more designs so we can make a great decision. We'd like to see something that incorporates a pair of reading glasses or a prominent pupil rather than just the hawk so we can compare the different looks. We'd like to stay away from anything that looks like a sports team logo. An idea to consider is to have the E made to look like a pair of glasses or spectacles. Thanks all and good luck with the creativity!

    Like Icon 0   DislikeIcon 0