Creating a new burger brand

Chuckies

Where quality meats value

Yes

This is a new burger concept to the UK

The meat is ground in house from the best quality beef bought from the local area. Everything is made from scratch including the fries.

We want to create an image of high quality products available for an affordable price.

I would like the restaurant to have an ambience similar to a 1950's American Diner and would like the logo to replicate this without being tacky or cheap.

I would like the customer to feel that they are being invited to a welcoming environment serving high quality fresh ingredients.

If at all possible, the logo could incorporate a cow or burger but I am not an expert in design and am totally open to any suggestions which you might have

Food