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Keystone Research Group

Keystone Research Group

Contest Holder ttvwebstaff2011 ?

Last Logged in : 2922days13hrs ago

Concepts Submitted

441

Guaranteed Prize
575
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest. Featured Featured Contest
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Live Project

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Deciding

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Project Finalized


Project: Keystone Research Group
Industry: Information Logo
Contest Launched: Jan 02, 2013
Selected: 1 winning design from 441 concepts
Winning Design by: lsone
Close Date: Jan 10, 2013


Keystone Research Group - Information


Awarded as a winner
Project Report    

Sort by:


#94

#91

#88

#87

#86


Creative Brief


Keystone Research Group

Keystone Research Group

No

- organization is dedicated to data collection and research.

- DO NOT want a "key" in the logo.

- Focus Concepts on the word "keystone" which means - "The central principle or part of a policy, system, etc., on which all else depends."

- The logo needs to convey authority, depth, confidence.

Information

Symbolic
Symbolic

Abstract Mark
Abstract Mark

Initials
Initials

Illustrative
Illustrative


Modern
Sophisticated
Elaborate
Professional

not sure

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Discussion


Comments

  • January 08, 2013 6:55 AM
    raundTUW97 raundTUW97
     
    Can you please start eliminating designs, it will be helpful for the designers to know if you like their design or not. And have also in mind that this is a veiled project and each designer can only see his own work, so your feedback about Draf 43 doesn't help much, you should just send a PM to this designer instead of a placing a comment here! Thank you

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  • January 07, 2013 3:53 PM
    ttvwebstaff2011 ttvwebstaff2011
      Project Holder
    We really like #43. The colors fit well, and overall, the concept works. However, when the color is removed, and the logo is just black or white, the arrangement of squares resembles the letter 'C'. We would prefer if somehow these could be rearranged to either look more random (and not resemble any letter) or if they could look like the letter 'K'. Also, on the horizontally-oriented arrangements, please make the second line of text ("Research Group") justified on both sides. Either enlarge it or increase the letter spacing so that the first letter (R) is aligned with the above letter (K), and the end of the last letter (P) is aligned with the end of the letter above it (E).

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  • January 03, 2013 3:22 PM
    ttvwebstaff2011 ttvwebstaff2011
      Project Holder
    draft #55 and draft #54 eliminated because of the use of a keyhole (we don't want any representation of a key). Please resubmit without the keyhole. draft #1 and draft #2 We like the font, just not the symbol. draft #3, draft #8 We like the font, color and the symbols. draft #4 we like the interpretation of a keystone, but don't like the font and colors. please submit with some variation. draft #14, draft #20, the logo does not really represent keystone draft #21 we like the different color for the Y in keystone, but don't like the logo draft #23 we like the complexity and elegant shape but find the sphere in the middle does not fit. Please resubmit without the sphere. The gradients are very clean and sophisticated. draft #32 the logo looks terrible on black draft #35 like the style of the logo, just the font and logo itself does not represent keystone draft #36 and draft #37 please make the logo not so jagged and represent a line graph more accurately draft #39 and draft #38 eliminate the initials and replace with the words "keystone research group" like you have below. the initials and the words conflict to much. draft #40 please make the word keystone more legible. draft #44 and draft #45 we like the logo shape and fonts but could use more color. draft #46 the gold on black works nice, please submit some alternate background colors (like white). draft #50 to draft #52 we like the capital K and E in keystone, but don't like the shapes draft #58, draft #59, draft #63 we like the style but don't like the shapes

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  • January 02, 2013 1:04 PM
    ttvwebstaff2011 ttvwebstaff2011
      Project Holder
    Hi Welcome Designers. Thank you in advance for participating in our logo design project. Please be sure to read the design brief before making submissions. We would like a logo that represents the following: - organization is dedicated to data collection and research. - DO NOT want a "key" in the logo. - Focus Concepts on the word "keystone" which means - "The central principle or part of a policy, system, etc., on which all else depends." - The logo needs to convey authority, depth, confidence. Thanks

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