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Logo for a Silicon Valley Internet Startup

Refresh

Contest Holder refreshio ?

Last Logged in : 4494days20hrs ago

 		Concepts Submitted

194

 Guaranteed Prize
200
 Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest. Featured Featured Contest
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Live Project

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Deciding

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Project Finalized

Project: Logo for a Silicon Valley Interne ...
Industry: Social Media Logo
Contest Launched: Jul 12, 2012
Selected: 1 winning design from 194 concepts
Winning Design by: DanHussey
Close Date: Jul 19, 2012

Logo for a Silicon Valley Internet Startup - Social Media

Concept #187

Awarded as a winner
Project Report    
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jp1876

#13

jp1876

#12

jp1876

#11

schary

#9

schary

#8

schary

#7

schary

#6

schary

#5

schary

#4

Creative Brief

Logo for a Silicon Valley Internet Startup

Refresh

No

http://www.refresh.io
We are building mobile apps that will intelligently augment the conversations you have throughout the day with interesting insights and information. We will build product for people of all ages, gender, and ethnicities. We like clean lines and simplicity. We also like logos and typeface that is easy to read by non-native English speakers. We do not want any images in our logo just typeface-based illustrations. STAY AWAY from anything that feels like recycling or to refresh a webpage.

Social Media

Initials
Initials

Modern
Retro
Simple

From the standard web color pallet. Grays, Silver, Blacks, and/or White. I'm open to a small amount of color like maybe blue or purple.

2

The letter "R" is important to us. Perhaps that could be the basis of the logo. Maybe the letter "R" inside of a square or something like that. I would like you to make sure this can be printed on a white paperstock. In otherwords, don't make the font or the logo based on white. I like the Pinterest.com logo with it's creative type face while still being very readable. I want this to be fun, yet clean and modern and gender neutral.

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Discussion

Comments

  • July 14, 2012 8:12 AM
    refreshio refreshio
      Project Holder
    Everyone, I've been sending my comments through private messages now, so please keep the ideas flowing. I'm seeing some great ideas and expect more to come! Cheers!

    Like Icon 0   DislikeIcon 0
  • July 13, 2012 7:40 PM
    refreshio refreshio
      Project Holder
    #30 - Interesting, but the logo is too abstract. Also, please keep the logo separate from the company name.

    Like Icon 0   DislikeIcon 0
  • July 13, 2012 7:34 PM
    refreshio refreshio
      Project Holder
    #29 - I like your creativity. The use of black is heavy and you might consider making it lighter. Also, the logo is still too abstract. The overall look doesn't look crisp or sharp. I would drop the reflection.

    Like Icon 0   DislikeIcon 0
  • July 13, 2012 6:22 PM
    refreshio refreshio
      Project Holder
    #27 - I like your direction, but play around with the "R" a bit more. I also would try a version where the "R" in the company name is in the same font as the rest of the word instead of the font of the logo.

    Like Icon 0   DislikeIcon 0
  • July 13, 2012 6:19 PM
    refreshio refreshio
      Project Holder
    #18 - Clean design. Thanks for that. However, the logo is a bit too corporate in its feeling. We're looking for something a bit more "fun" or "cool". #16-#17 - See my previous note #19-#24 - The type face you've chosen for the company name seem very common. Also, as stated before the use of arrows and the abstract "R" is not what we're looking for.

    Like Icon 0   DislikeIcon 0
  • July 13, 2012 1:05 PM
    refreshio refreshio
      Project Holder
    #15 - See my original brief. I'd like to stay away from any reference to the standard connotations of "refresh" arrows. #14 - Better than the previous version, but now please experiment with different treatments. Maybe you make it a box outline instead of filled in. Or maybe try a circle or perhaps embossing the "r" in the box or debossing it.

    Like Icon 0   DislikeIcon 0
  • July 13, 2012 11:53 AM
    SiteAdmin SiteAdmin
     
    Attention Designers!! MycroBurst permits you to submit unlimited designs with unlimited variations. However, if you are providing 2 or 3 different color versions of the same logo in one draft, please make sure that if the particular draft gets finalized, each color version should be separated before you will send the final files. Thanks, MB/LDG/LS Team

    Like Icon 0   DislikeIcon 0
  • July 13, 2012 11:51 AM
    refreshio refreshio
      Project Holder
    #10 - Interesting. I don't love the font you used for the "R" in the box, but the design is worth iterating on. #3 - Also interesting. The "r" is too small within the box. Keep iterating. #4 - Let's keep the symbols out of the main company name. Also, I'd like to stay away from abstract symbols if possible. #5-#9 - Same as #4. The "R" symbol you have is too abstract. A non-native english speaker who sees that wouldn't immediately see that as an "R". Also if you make the symbol "R" and you place it to the left of the word "Refresh" then you have two "R"s next to each other. You might need to place the symbol above the company name. #11-#13 - Great efforts, but the symbol and treatment you've done on the "R" is not very memorable and has to many curves. I'm a big fan of Apple or Squareup.com. Also, having two different styles across the logo and the company name makes it seem too busy.

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