Logo - Help us design a logo for our new eyeglass product

Comments

• April 27, 2012 9:55 AM
   ivisionware
    Project Holder
  We are getting down to the wire. We are going to start rating and in some cases eliminating submissions. If your submission is eliminated don't hesitate to try again if you have another idea. For future submissions we would like to add the tagline "More than reading glasses" to the design. Thanks again and good luck!
  
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• April 25, 2012 3:31 PM
   SiteAdmin
   
  Attention Designers, MycroBurst permits you to submit unlimited designs with unlimited variations. However, if you show 2 or 3 different color versions of the same logo in one draft, please make sure that if that draft gets finalized, each color version is separated before final files are sent out. Thanks, MB/LDG Team
  
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• April 24, 2012 1:40 PM
   ivisionware
    Project Holder
  Great job so far! We have had some very interesting concepts come in. After viewing all of the current logos we wanted to give some further direction. 1. Our customers already wear readers which they see as an unwanted necessity, cheap and disposable, and an impulse purchase without strong association with brand. 2. Our glasses offer two distinct and related advantages over readers: in addition to reading, you can walk about while wearing them and see clearly everything within 13 feet around you. 3. Compared to readers, we offer an important benefit, are a decision purchase, and are neither cheap nor disposable. 4. We need to have a strong brand identity expressing numbers 2 and 3 above. 5. The consumer will know these are glasses, so there is no need to use eyeglasses in the logo, however, abstract designs suggesting glasses or lenses can be considered, as well as abstract designs suggesting the eye, the distance benefit, or the ability to walk about. We are confident you will come up with a game changer!
  
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