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Logo for an environmental technology Company aimed to deliver eco-solutions

Instart Eco

Contest Holder billdemonsta ?

Last Logged in : 1427days22hrs ago

Concepts Submitted

117

Guaranteed Prize
250
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest.
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Live Project

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Deciding

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Project Finalized


Project: Logo for an environmental technol ...
Contest Launched: Jun 02, 2015
Selected: 1 winning design from 117 concepts
Winning Design by: anijams
Close Date: Jun 08, 2015


Logo for an environmental technology Company aimed to deliver eco-solutions  - Technology Transfer


Awarded as a winner
Project Report    

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#114

#38

#107

#89


Creative Brief


Logo for an environmental technology Company aimed to deliver eco-solutions

Instart Eco

No

Our startup company values in safeguarding the living environment and promoting sustainable development in China. To achieve this, we bring advanced and environmentally friendly technologies to a variety of industries (ex. wood treatment methods in the lumber industry). Our target audience is open to the general public in China, especially the emerging younger generation. We hope to improve the industry applications that have negative impacts on the environment, while cultivating responsibility and care for sustainability in the society.

Technology Transfer

Symbolic
Symbolic

Abstract Mark
Abstract Mark

Initials
Initials


Modern
Sophisticated
Simple
High Tech

green, blue, yellow all work. But also open to new concepts that delivers our company message.

not sure

Logos that deliver the company's message while avoiding cliche designs with leaf or tree is a bonus (too many environmental companies use a leaf or tree, its bland)

Logo that can trigger feelings for sustainability, forward thinking, and clean living environment are attractive.

Do not want anything too complex, something simple and can stick.

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Discussion


Comments

  • June 08, 2015 5:40 PM
    billdemonsta billdemonsta
      Project Holder
    Hi Designers, Thanks for everyone great work and effort to help us create our brand. We've been fortunate with the amount of great submissions but unfortunately there will only be 1 winner. Best of luck to all designers on other project contests! As the to top 3 finalists, we have contacted you individually and our team is doing a team vote on the best design. Stay tuned for updates Cheers, Instart Eco team

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  • June 03, 2015 3:52 AM
    billdemonsta billdemonsta
      Project Holder
    Hi Designers, I am seeing a lot of similar designs using the same colors, same typography. I think this is my fault for requesting for a Monogram design, I dont restrict yourselves with just two colors, its up to you based on your design. Please think without parameters for the type and colors of the logo. Free your mind, think outside the box, focus on relaying company message and relax everything else! Thank you for all your submissions and efforts up to this point, I am seeing some pleasing designs but starting to see repetitiveness due to my fault in limiting logo types and colors. Have fun!

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  • June 02, 2015 4:00 PM
    billdemonsta billdemonsta
      Project Holder
    Attention! Hello designers, as specified under the project description, the industry is "technology transfer". Yes this is what we do, but does not define who we are. Focus is to bring out our values. We want to bring changes and improve the environment in China. I suggest you to look at how severe some of the pollution that has happened. Our focus, is to bring well being to the people. We want to drive industry practice for safer and more eco-solutions. We believe that it is the current generations responsibility to developing a sustainable living space for the future generation, an environment not plagued by disease and pollution. This is who we are. Logo designs can add in elegance while simplistic. Because target audience is in China, avoid focus too much on Logo only focusing on incorporating the company name. Language might not be transferable, but abstract logo or designs might do the job. Thanks for everyone who has and want to put their time for this!

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  • June 02, 2015 3:38 PM
    billdemonsta billdemonsta
      Project Holder
    Remind to all designers: The audience is the general public in China. Logo showing just "Instart Eco" name might not appeal to the people.

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  • June 02, 2015 2:58 PM
    billdemonsta billdemonsta
      Project Holder
    draft #2 & 4 the green and blue you chose are too bold. The colors should give a very comfortable impression. The logo gives the impression of a early 2000s technology company, lacks impression of a modern design. Most importantly, as specified in the project description, the focus is to give the audience the impression of sustainability and environmental focus.

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