We are looking for designs for our 2 highest ranges of edible bird's nest products.
We are looking for designs that look rich and important yet staying modern with the traditional content
Maybe for one of the ranges an octagonal size box could be used since the Chinese like the number 8.
Maybe something really simple, like a solid colour background then a nice embossed logo in the middle, or in the corner. (You can be creative with choice of colour but maybe not black)
We like packaging that includes the unboxing experience - when you open the box and you see the content nested inside as a whole experience, and the experience itself is linked to the high price. Think Jo Malone with the wrapping paper inside the box and the ribbons. Maybe incorporate ribbons in packaging to marry the modern + traditional elements.
The first three images below are of actual premium bird's nest packaging.
The packaging below is not of bird's nest packaging but we quite like the designs. We like the paper wrapping in the Joe Malone boxes.