AESIR Foundation: integrated logo

Cutting-Edge
Unique/Creative
Industry Oriented
Outdoors/Natural
Serious
Masculine
Abstract
Geometric

Number of Colors: No preference. I lean towards the more simple 2-color designs. There is something to be said for keeping logo colors from getting too busy; a clever designer can use tonal shading of 2 colors to represent a great amount of detail and visual interest. However, if you find 2 colors limiting, by all means feel free to expand to 3 or 4 colors – I don’t wish to inhibit any great ideas. Types of Colors: As a general rule, I’m looking for very rich, warm colors. “Fall” colors that are earthy without being stereotypical of a corporation with an environmental thrust. I’m thinking deep ambers, blood reds, olive to dark mossy greens, earthen browns. Don’t be afraid of black or deep shadows. If you can pull off a dark-ages, ancient, or tribal/runic look, I’d be extremely pleased.

not sure

In summary, I’m looking for a look so vintage, it’s more old world/ancient/medieval in feel. Because of the name AESIR, the design elements should evoke a viking flavor – runic typeset(s) and simple (almost tribal) scandanavian-style designs for graphics and/or icons. Colors should be rich, deep, warm earthen colors and textures should be rough/wrinkled, torn edges, pitted surfaces – natural and old. However, the design should most certainly be evocative of AESIR’s purpose.