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Branding Logo for Earthy Hip Web Company

Misfit Interactive

Contest Holder misfitinteractive ?

Last Logged in : 1665days2hrs ago

Concepts Submitted

68

Guaranteed Prize
200
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest. Featured Featured Contest
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Live Project

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Deciding

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Project Finalized


Project: Branding Logo for Earthy Hip Web ...
Industry: Internet Services Logo
Contest Launched: Jul 11, 2014
Selected: 1 winning design from 68 concepts
Winning Design by: Mayas
Close Date: Jul 16, 2014


Branding Logo for Earthy Hip Web Company - Internet Services


Awarded as a winner
Project Report    

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Creative Brief


Branding Logo for Earthy Hip Web Company

Misfit Interactive

Stand out from the crowd

Yes

This will be the main branding logo for our company for use on our website, business cards, etc. It should represent a company that is fresh, earthy, and pushing the boundaries. We want to focus on providing a web service for small businesses, so we have to earn the trust of the small business owner. We want to be seen as knowledgeable and high tech, but friendly to the small towners. Since the company is called "Misfit Interactive", we are focusing on the concept of "standing out from the crowd", so that should be conveyed in the logo as well. We will be doing marketing campaigns that will have humanitarian efforts and don't follow the concept of "risque". This won't be a corporate atmosphere, we want to get down and dirty.

Internet Services

Abstract Mark
Abstract Mark


Retro
Cutting-edge
Traditional
Youthful
Rustic

Greens, grays, and browns would be fine.

2

One thought we passed around was using the ascii metal horns as the M in Misfit, like \m/isfit

But we are not married to this idea. Some elements we also like: trees, rustic ink stamps, worn wood, leather, rusty steel. We'd like the logo to stand out (as mentioned above) and be fun, professional, and recognizable.

Our design will be web modern but vintage rustic. We like worn barn woods and vintage 20's styles like http://forefathersgroup.com/ but with a technology feel. Kind of a perfect marriage between simple modern technology with simple rustic charm.

Logo should be readable across various formats, both web and we will reuse this for print as well.

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Discussion


Comments

  • July 13, 2014 4:35 PM
    misfitinteractive misfitinteractive
      Project Holder
    We are liking the backwards "f" and a lot of the stamping designs. We are liking 16 and 19 the most so far. Has that retro look with a modern twist and some earthy colors. We'd still like to see some more submissions as we're not totally sold yet. Still looking for the classy retro 20's feel with a modern tech/earthy twist.

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