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Design Consultation

Business logo for a University's graduate program

IMC Integrated Marketing Communications

Contest Holder bvalente

Last Logged in : 2371days13hrs ago

Concepts Submitted

33

Guaranteed Prize
200
Winner(s)

1

A Logo, Monogram, or Icon vield All design entries are veiled from other designers till the end of the contest.

Project: Business logo for a University's graduate program
Industry: Education Logo
Contest Launched: Mar 26, 2012
Selected: 1 winning design from 33 concepts
Winning Design by: lakshmiks
Close Date: Apr 12, 2012


Business logo for a University's graduate program - Education Logo


Awarded as a winner

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#21

IMC  Integrated Marketing Communications A Logo, Monogram, or Icon  Draft # 21 by ramy20

#20

IMC  Integrated Marketing Communications A Logo, Monogram, or Icon  Draft # 20 by dalma

#19

IMC  Integrated Marketing Communications A Logo, Monogram, or Icon  Draft # 19 by ADRIAN

Creative Brief


Business logo for a University's graduate program

IMC Integrated Marketing Communications

Optional St. Bonaventure University

Yes

This is a logo for a graduate program at St. Bonaventure University: Integrated Marketing Communications, or IMC, is an innovative way of looking at business communications in a global society. It coordinates and integrates the various marketing communication tools within a company into a seamless program in order to maximize messaging and cost effectiveness. Its aim is to optimize the impact of persuasive communication by coordinating such elements of the marketing mix as advertising, public relations, business communications, promotions, direct marketing, package design, and social media.

Education

Logo Type

Logo Type

Initials

Initials

Web 2.0

Web 2.0

Cutting-Edge
Unique/Creative
Sophisticated
Corporate
Modern
High Tech
Fun

? Brown, white and/or gold. (Please see our website: www.sbu.edu/imc for more information and color usage.)

2

? The design needs to incorporate the tower symbol that can be found on the university's logo on www.sbu.edu/imc. This new logo for the program will be used on the website possibly with the university logo so we'd like to see the same overall look and feel and consistency between the two designs.

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Discussion


Comments

  • April 3, 2012 8:16 PM
    avatar bvalente
    Project Holder
    Really like what's going on in designs #9 and #3. Could I see more use of reverse text, and alternating between and among color choices? Also, could you use the St. Bonaventure bell tower, in place of the tower that's in some of the designs? Thanks so much. Nice work, one and all!

    Like Icon 0 DislikeIcon 0
  • March 30, 2012 3:26 PM
    avatar bvalente
    Project Holder
    Designers,

    Thank again for the submissions, so far. I like the trendy nature of #6 and #7, but the "hats" might not work for a University setting. Also, I like the use of the Bell Tower usage in designs #1, #2 and number #3. Perhaps you can have more design fun, by adding the "bell tower" to one of letters in "IMC."

    Please delete the word "optional" in all designs and integrate the bell tower as you may suggest. Thanks again.

    I look forward to seeing more designs. Best regards, one and all!

    Like Icon 0 DislikeIcon 0
  • March 29, 2012 5:22 PM
    avatar bvalente
    Project Holder
    Thank you for your designs. Please remove the word, "optional" from the line that's connected to St. Bonaventure University.

    Like Icon 0 DislikeIcon 0