Clearly Trained Brand Update

Clearly Trained

Contest Holder ctrained ?

Last Logged in : 4500days12hrs ago

Concepts Submitted

174

Guaranteed Prize

300

Winner(s)

A Logo, Monogram, or Icon

All design entries can be viewed by other designers.

Featured Contest

Live Project

Deciding

Project Finalized

Project: Clearly Trained Brand Update

Industry: Education Logo

Contest Launched: Dec 09, 2011

Selected: 1 winning design from 174 concepts

Winning Design by: Lucian

Close Date: Dec 16, 2011

Concept #78

Awarded as a winner

#78

#55

#45

#23

#81

#77

#40

#12

#174

#171

#170

#169

#168

#167

#166

#165

#164

#163

#162

#161

#160

#159

#157

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#154

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#150

#141

Creative Brief

Project name

Clearly Trained Brand Update

Design Text

Clearly Trained

Tagline

eLearning - Interactive - Mobile

Include this tagline in my logo.

Yes

Describe who/what this design is about

We're looking for a more edgy - brandable approach to our brand. It's a little stale and flat - we've had some good looks crop up with making the hand logo 3d, but we're open to any and all concepts. We want the hand icon to exist in some format (basically, keep the same iconic look - but put a twist on it whether that means coloring, dimensions, layout, etc).

You can check out our work at www.clearlytrained.com - our intent with the re-branding is to really push the colors & style in your face a bit more - break out of any corporate eLearning type stereotypes and appeal to a more games and simulation type training crowd.

Industry type

Education

What kind of design are you looking for?

Symbolic

Illustrative

How would you describe the effect in your logo:(Check all that apply)

Cutting-Edge
Unique/Creative
Clean/Simple
Retro
Masculine

What colors would you like?

We're open to any color scheme. We want something simple (so no full gradients with rainbows.. unless you think that would work!). We love a good logo that works just as well at .5 inches as it does billboard sized - it should have an iconic memorable feeling (dare I say explosive?!?!) - but seriously - go nuts with the branding and coloring, we're looking for something unique!

How many colors do you want in your design?

not sure

Do you have any additional suggestions or ideas?

Again, the point of this isn't to come up with an all new logo - but just re-envision what we have currently at www.clearlytrained.com - a sample of the 3d logo idea is at: http://clearlytrained.com/images/icons/hand.jpg . A site we really love and find some motivational branding concepts from is http://www.chaoticmoon.com/ - now their brand is a little 2d (could be good or bad for us), but overall their coloring and brand impact is amazing & memorable. A good site for influence.

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Discussion

Comments

December 14, 2011 12:17 PM
ctrained
Project Holder

For the last day, if anyone would like just do a free-for all - no restrictions (so no need to use the hand, no need to go in any particular direction) just to see if anyone else has a unique idea, thanks

0 0
December 12, 2011 11:01 AM
ctrained
Project Holder

#55, that's really interesting - i like how it flows together - maybe get rid of the button on the shirt sleeve (it just gets in the way) - I'm not liking the multi-color hand where it's split in half but that's a great layout (where it all feels like an arm/has direction to it). So please play with the colors a bit more - maybe the weight of the font and the thickness of the line in the hand icon could be closer or the same as well. again looking good!

0 0
December 12, 2011 9:39 AM
ctrained
Project Holder

The designs I've not eliminated are getting there - they all have the same sort of simplicity & direction (which is good) - if you all could keep playing with the colors and fonts please do - also we'd probably only ever use one of the finger icons, but in #12 i can see it working though. I'd like to see #45 and #23 in a few more versions - again play with fonts and colors and layout, but those are going in the right direction. Thanks everyone!

0 0
December 11, 2011 6:25 AM
ctrained
Project Holder

I can get files up on Monday.. No access right now, thanks

0 0
December 10, 2011 10:44 PM
JHPdesigns

Okay thanks. If you could supply original files for the hand that would allow us to use the exact image.

0 0
December 10, 2011 8:41 PM
ctrained
Project Holder

Same hand please.. But play with the font, style perspective, amount of illustration.. It could go isometric, pixel art, etc. So with the hand you can add elements, change position.. If you look at the sample images you can see 3d examples as well

0 0
December 10, 2011 8:28 PM
JHPdesigns

Can you clarify please, do you want to use the exact same hand image as the one you've supplied or is a recreation acceptable? Thanks.

0 0
December 09, 2011 6:53 PM
sharl

do you have the logo in any of the following file formats please? .ai, .eps, or .pdf

0 0
December 09, 2011 1:30 PM
ctrained
Project Holder

Also - please make sure you've looked at our current brand (www.clearlytrained.com).. keep the hand icon the same, just put a twist on the way it's shown (3d/direction/text layout/etc)

0 0
December 09, 2011 12:37 PM
ctrained
Project Holder

Anyone doing a design - the tag line isn't needed, just the company name and hand elements, so feel free to skip that part - not sure how it came up as 'include in design'

0 0

Contest Winner(s)

Winner(s)	Design(s)	Prize Money
Contest Winner	Concept # 78	$ 300

Clearly Trained Brand Update

Concept #78

Creative Brief

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