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Local Mobile Marketing Company Logo

xAD or Xad

Contest Holder monicaho ?

Last Logged in : 3942days22hrs ago

Concepts Submitted

231

Guaranteed Prize
550
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers.
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Live Project

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Deciding

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Project Finalized


Project: Local Mobile Marketing Company Lo ...
Industry: Advertising Logo
Contest Launched: May 24, 2011
Selected: 1 winning design from 231 concepts
Winning Design by: lucifer
Close Date: Jun 03, 2011


Local Mobile Marketing Company Logo - Advertising


Awarded as a winner
Project Report    

Sort by:


#185

#180

#179

#117


Creative Brief


Local Mobile Marketing Company Logo

xAD or Xad

No

Xad connects local businesses to mobile customers. Xad is the largest local, mobile, search and advertising network in the United States. The company's patented mobile optimization technology identifies who, what, and where an end user is, and serves the most relevant click, call and check-in based advertising. The Xad team has years of experience in developing mobile search algorithms, and has successfully applied this knowledge to unlock the potential of the local mobile market. Xad publishers and advertisers benefit from the scale and reach of the LocalAdXchange platform that manages billions of search and ad requests with the largest combined network of more than one million local and national performance-based advertisers. For more information on Xad, visit xad.com

Note - the genesis behind the existing logo mark is as follows:
X=location ("x" marks the spot)
Ad=advertising
Circle=indicates radius as in a search area

The existing logo colors are something we are open to changing.

Advertising

Logo Type
Logo Type

Abstract Mark
Abstract Mark

Initials
Initials

Web 2.0
Web 2.0


Cutting-Edge
Unique/Creative
Clean/Simple
Local/Neighborhood

not sure

Since there is a lot of confusion in the marketplace re: what we do vs. a large mobile network like admob...we want to make sure that our logo is distinctly different from this company.

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Discussion


Comments

  • June 03, 2011 5:09 PM
    monicaho monicaho
      Project Holder
    i am highly impressed with the amount of different logo concepts I have received over the course of the past two days and wanted to say thank you to all of you for such great work.

    Like Icon 0   DislikeIcon 0
  • June 01, 2011 6:41 PM
    monicaho monicaho
      Project Holder
    Joher214 a few more comments. On #26 can we see the mark using a capital "A" in ad....so "Ad". Also, can I see this mark in a few different colors? Red, maybe an orange/ yellow ---similar to #62? Do you think we can just draw a sphere around the "X" which is part of the word vs. having the sphere and "X" separate?

    Like Icon 0   DislikeIcon 0
  • June 01, 2011 6:37 PM
    monicaho monicaho
      Project Holder
    Tanganpanas a few more comments. For #62 instead of having the strong emphasis on the left top of the "X" can we move this instead to the top right? Also, can we see a version of this logo with ad spelled using a capital "A" so "Ad"?

    Like Icon 0   DislikeIcon 0
  • June 01, 2011 5:58 PM
    monicaho monicaho
      Project Holder
    tanganpanas love all the different versions of #56. Can we us a slightly different word treatment on the "ad". Something like the treatment used in #26 and #27

    Like Icon 0   DislikeIcon 0
  • June 01, 2011 5:56 PM
    monicaho monicaho
      Project Holder
    Joher214 we love #26. Can we modify this slightly to have the "x" image look more flat against the sphere?

    Like Icon 0   DislikeIcon 0
  • May 27, 2011 4:13 PM
    monicaho monicaho
      Project Holder
    Raymondcarls I like what you have done with #19 and #21. Would love to keep going down this more abstract route.

    Like Icon 0   DislikeIcon 0
  • May 27, 2011 9:17 AM
    monicaho monicaho
      Project Holder
    I would love to see some designs that utilize a different graphic then just the "X" in the logo. Not sure if this makes sense but maybe something having to do with an "x" on an image of a map. Another idea would be to somehow incorporate an image that would signify mobile?

    Like Icon 0   DislikeIcon 0
  • May 25, 2011 10:56 PM
    monicaho monicaho
      Project Holder
    Wow these are some great designs. So far my favorite is #2.

    Like Icon 0   DislikeIcon 0