Logo for an Orthodontic supply company

Aero Orthodontics

Contest Holder tsmack32 ?

Last Logged in : 4749days4hrs ago

Concepts Submitted

65

Guaranteed Prize
200
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest.
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Live Project

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Deciding

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Project Finalized


Project: Logo for an Orthodontic supply co ...
Industry: Medical Logo
Contest Launched: Oct 03, 2012
Selected: 1 winning design from 65 concepts
Winning Design by: pedroferreira
Close Date: Oct 25, 2012


Logo for an Orthodontic supply company - Medical

Awarded as a winner
Project Report    

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Creative Brief

Logo for an Orthodontic supply company

Aero Orthodontics

Yes

Aero Orthodontics will provide products, supplies and solutions to orthodontists, who straighten teeth. Their goal is to give their patients a perfect smile. I would like to convey an image of smoothness (aerodynamic), forward thinking (innovation and technology) and straightforwardness (straight teeth). Common products sold are brackets, wires, elastic products, etc, but the company will do more than sell products; it will offer solutions to a variety of other needs orthodontic practices have, such as marketing, trends, and advice (consulting) on what will make the orthodontic experience more pleasant for patients, doctors and staff.

Medical

Abstract Mark
Abstract Mark


Retro
Traditional
Professional
High Tech
Rustic

navy blue and a lighter blue, but not so light that it washes out on a white background

2

The logo I tried to design was wavy and used specific geographic shapes, mainly curves, or circles. The problem was people were finding it difficult to read Aero. The word orthodontics can be totally separate from the Aero part of the logo, and can be very basic. I actually like the word orthodontics is all caps in the Century Gothic font, but I am certainly open to any suggestions and alternatives, which is why I am asking for expert help!

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