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LOGO for Frozen Yogurt Mobile Food Truck Fleet

Fro2Go

Contest Holder Fro2Go ?

Last Logged in : 3689days6hrs ago

Concepts Submitted

364

Guaranteed Prize
300
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers. Featured Featured Contest
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Live Project

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Deciding

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Project Finalized


Project: LOGO for Frozen Yogurt Mobile Foo ...
Industry: Food Logo
Contest Launched: Mar 04, 2011
Selected: 1 winning design from 364 concepts
Winning Design by: sumit128
Close Date: Mar 17, 2011


LOGO for Frozen Yogurt Mobile Food Truck Fleet - Food


Awarded as a winner
Project Report    

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#352

#363

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#361

#360

#359

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#357

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#353

#351

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Creative Brief


LOGO for Frozen Yogurt Mobile Food Truck Fleet

Fro2Go

Frozen Goodness On The Go

Yes

The logo will be used for a fleet of state of the art soft serve frozen yogurt trucks. We offer several soft serve frozen yogurt and sorbet flavors with lots of choices for fresh toppings similar to Pinkberry and Menchies but in a high end food truck. You will find us at corporate events, public functions, private parties, and on the streets of large cities in the US. Each vehicle will be professionally wrapped and the logo will be prominently featured on the vehicles, t-shirts and in all marketing materials online, in print and in commercials.

Food

Logo Type
Logo Type

Symbolic
Symbolic

Abstract Mark
Abstract Mark

Web 2.0
Web 2.0


Unique/Creative
Sophisticated
Modern
Fun
Illustrative

Bright fun color combinations. You can be creative and choose the colors that best compliment your design.

3

We're very open to seeing different creative ideas and designs. Overall, we're going for the "wow" factor with our trucks with neon lights, TVs and scrolling LED signs. We want to use bright fun colors to make our trucks stand out and represent the happiness that goes along with our brand.

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Discussion


Comments

  • November 05, 2011 11:21 PM
    RichardB RichardB
     
    Check out www.DesignCage.net its pretty awesome,you can win more contests.

    Like Icon 0   DislikeIcon 0
  • March 14, 2011 11:00 PM
    Fro2Go Fro2Go
      Project Holder
    We extended the deadline one last time and we increased the prize money because we really appreciate all of the time that is being spent on our project. We have received some awesome designs that have continued to evolve and improve with each round of submissions. If you have any questions please write to me. We will continue to provide feedback through the private messages. We are so impressed with the quality of the designs and we can't wait to build our marketing campaign around the new logo! Thank you all again for such amazing work and we look forward to working with you to finalize the logo over the next couple of days.

    Like Icon 0   DislikeIcon 0
  • March 11, 2011 9:47 PM
    Fro2Go Fro2Go
      Project Holder
    We extended the project deadline to allow more time to finalize designs!! We are so impressed with the quality of the designs and all of the effort that you all are putting into our project. We really appreciate all of the hard work! THANK YOU!

    Like Icon 0   DislikeIcon 0
  • March 09, 2011 3:52 PM
    Fro2Go Fro2Go
      Project Holder
    Thank you all for so many great concepts and for making multiple revisions. We have been sending private messages and responding to requests for feedback instead of posting every comment in the general discussion area. If you have questions, please ask. We are really excited about the design concepts so far and appreciate all of the hard work and time spent on our project!!

    Like Icon 0   DislikeIcon 0
  • March 06, 2011 6:18 PM
    Fro2Go Fro2Go
      Project Holder
    Thank you so much for such a fast response for designs! We want to provide as much feedback as possible to make this project a success so if you have questions, please ask. Our initial comments are: #13 is fun and creative and would help us create an image that stands out. We really like the character you created. I would like to see some other font and color choices. Also can you make the "G" capitalized so we can see which way we like it better. #2 is bright and fun and we would like to see some other font choices for the Fro2Go. #4 We would like to see other fonts for the Fro2Go since that font is so common and some other color choices would be great. #7 and #8 are too similar to Grand Theft Auto. #3 We would like to see another font style, we don't think this font expresses our image. #6 We think would appeal to only a very young audience and we need a broader customer base. #9 and #11 would need a little more detail to help us create a recognizable brand and inspire the design for the vehicle wrap. #1 We do not feel that this design expresses the image that we are looking for. #12 and #14 The font used doesn't compliment the yogurt design. #5 we like the bright colors but not the font choice. #15 the "O" in Fro is hard to read and is confusing. #16, #17 and #18 we like the bright colors. Thanks again, please keep them coming and we are looking forward to the next round of designs!

    Like Icon 0   DislikeIcon 0