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Logo for web-based marketing software application

Markometer

Contest Holder 221Ainc ?

Last Logged in : 5357days22hrs ago

Concepts Submitted

204

Guaranteed Prize
249
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers. Featured Featured Contest
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Project: Logo for web-based marketing soft ...
Industry: Logo
Contest Launched: Mar 09, 2010
Selected: 1 winning design from 204 concepts
Winning Design by: skumarpune
Close Date: Mar 16, 2010


Logo for web-based marketing software application -


Awarded as a winner
Project Report    

Sort by:


#193

#183

#182

#139

#194

#192

#191

#190

#189

#187

#181

#180

#179

#178

#177

#167

#162

#142

#141

#136

#118

#200


Creative Brief


Logo for web-based marketing software application

Markometer

Making Marketing Measurable

Yes

Markometer is a web-based software application that lets small to medium-sized companies track and measure the impact of all their marketing efforts in terms of the sales revenue it creates. It gives them the tools they need to acquire leads and manage them throughout the sales cycle until they turn into customers, tracking the value of each lead along the way. It is ideal for companies that have sales cycles that usually involve multiple steps and interactions with leads, namely business-to-business (B2B) companies. It simplifies the complicated marketing process and lets them know which marketing actions they are wasting money on and which are making them money. It's designed to be so simple that a user won't have to be a marketing expert to use it.

symbol
symbol


Unique/Creative
Clean/Simple
Modern

No preference

not sure

The name Markometer is a combination of the word marketing and any number of dashboard instruments on a vehicle - speedometer, odometer, tachometer, etc.

The logo will be used primarily in both the application and on the public marketing web site (Markometer.com is registered). The logo may be used in print as well or on a shirt, so something that translates to all mediums is good.

I'd like a logo that works well on light or dark backgrounds, or that can be adapted to either well with minor changes.

In terms of what I like with logos - I like very clean and simple - a clean icon with a font that may or may not have some type of treatment to it. My initial vision is an icon with the font next to it - but I'm open to ideas. Good white space, colors and shapes that are meaningful and convey a good visual message. If the icon has a glassy/glossy look to it that's okay, but I'd also like a version that could be used without it.

I would like an icon that can stand alone without the words, if we wanted to use it in certain sections of the application. It will have the font next to it most of the time though.

To get an idea of what kind of logos I like I put together a collection of a few good ones I found around the web:

http://www.221a.com/images/logo-samples.png

If you have any questions, please let me know.


Discussion


Comments

  • March 26, 2010 6:22 AM
    SiteAdmin SiteAdmin
     
    Congratulations! skumarpune, Contest Holder has selected your design #182 as Winner. Thanks to all the designers for their creativity and hard work. Thanks

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  • March 19, 2010 5:18 PM
    koncepts koncepts
     
    Kongrats SK !

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  • March 18, 2010 11:03 PM
    skumarpune skumarpune
     
    lovatodesign: Thanks mate, i see your designs very promising too :)

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  • March 18, 2010 12:39 PM
    221Ainc 221Ainc
      Project Holder
    Logo #182 (by skumarpune) has been selected as the winner (in the orange color). Thanks to everyone who participated. My top 3 were that one, the one by lovatodesign (#201) and the one by koncepts (#202). Hats off to kbaysurf and aBiside for their great designs as well. Ultimately the winning logo worked in the most places, mediums and layouts for me. I was thrilled with all the great designs and great designers on here. Thank you again!

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  • March 18, 2010 5:59 AM
    lovatodesign lovatodesign
     
    Congratulations skumarpune... your work nice and great .. lovato

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  • March 18, 2010 2:17 AM
    lovatodesign lovatodesign
     
    Thanks koncepts.. your work nice and great too Goodluck to you and all..

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  • March 17, 2010 7:20 PM
    koncepts koncepts
     
    nice work again lovato !!

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  • March 17, 2010 6:54 PM
    aBiside aBiside
     
    ok sorry that's my fault

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  • March 17, 2010 5:59 PM
    jmshaw jmshaw
     
    You may want to read the terms and conditions aBside

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  • March 17, 2010 4:38 PM
    aBiside aBiside
     
    the logo that you are selected with five stars is the same thing that the mine, but it doesnt have originality, if you like we can to work in the logo after the selection, if you select the mine. I'm webdesigner too and I can help you whatever you need. www.devsolteam.com <-. this is my bussines in mexico

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  • March 17, 2010 4:34 PM
    aBiside aBiside
     
    everybody use the m, think out of the box, the "k" is more elegant

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  • March 16, 2010 9:00 PM
    221Ainc 221Ainc
      Project Holder
    mduarte - I think we really came up with a good logo. I think there's a few others I like better, but you did some great work here with me. Thanks for iterating with me on it and coming up with some great designs.

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  • March 16, 2010 8:58 PM
    221Ainc 221Ainc
      Project Holder
    aBiside - really sharp designs. At the end of the day I don't really think focusing on the "K" worked as a stand alone icon, but your work was just outstanding. I think if you had gotten in the contest a little earlier we could have had some good iterations that could have worked. Regardless, thanks for all your hard work and great concepts.

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  • March 16, 2010 8:56 PM
    221Ainc 221Ainc
      Project Holder
    kbaysurf - thanks for all the work you put in. As a first year student I'd say you have all the tools and talent to do some pretty outstanding stuff in the industry for years to come! Cheers and good luck!

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  • March 16, 2010 8:54 PM
    221Ainc 221Ainc
      Project Holder
    Insignia001 - really great concepts in #195 to #199. Great, unique work! Thanks.

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  • March 16, 2010 5:19 PM
    221Ainc 221Ainc
      Project Holder
    koncepts - #193 is pretty great - can you show me one with a reverse out on a dark background? Also maybe do a few other colors besides orange - you can see some other sky blue colors we've liked in the 4 and 5 star concepts.

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  • March 16, 2010 3:18 PM
    koncepts koncepts
     
    thanks akane !

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  • March 16, 2010 2:52 PM
    akane akane
     
    koncepts, i really like the design #191, good luck!

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  • March 16, 2010 11:49 AM
    koncepts koncepts
     
    would work on fonts, effects and colors on the preferred draft#. Thanks

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  • March 16, 2010 6:34 AM
    kbaysurf kbaysurf
     
    Submitted the last of my developments - as the time difference is so great, i'll be asleep while this ends! - Just liked to say thanks for keeping my design alive, i've enjoyed it, I mainly did it for experience and having something else to do rather than the money - I'm a first year Degree level Graphic Design Student in the UK, Thanks for giving me some more stuff to put into my portfolio! - and i'm sure which ever logo you choose, will be the best logo! Cheers and all the luck with your business, Kbaysurf.

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  • March 16, 2010 2:56 AM
    aBiside aBiside
     
    all my post are the same design, but you tell me that you need to separate the sign logo from all the name, then I post the sign how you can publish just the sing without all the name.

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  • March 16, 2010 2:52 AM
    aBiside aBiside
     
    I don't make millions of designs, I just make the design that you need.

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  • March 15, 2010 10:55 PM
    221Ainc 221Ainc
      Project Holder
    skumarpune - #139 is so close! I like the capital "M" best after all. I like the top blue (no 1) and the orange (no 4) as the best two colors. I'd like to see a deep olive green as well to see how that looks. As for the dot on the dial I'm not sure either way - what's your preference as a designer with what I mentioned about something like embroidery?

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  • March 15, 2010 10:51 PM
    221Ainc 221Ainc
      Project Holder
    kbaysurf - really like #162. I think we're there with it. Can you show me a reverse out on a dark background as well?

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  • March 15, 2010 10:48 PM
    221Ainc 221Ainc
      Project Holder
    hi koncepts - thanks for the designs. #167 is pretty outstanding. Good color palette, good font. The symbol though loses so much detail when it's not blown up that I worry it's lost if it was on something like a 120 pixel wide banner ad.

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