Sailing Company-Business logo

NAUTILUS Sailing

Contest Holder Globalnomad ?

Last Logged in : 4342days3hrs ago

Concepts Submitted

293

Guaranteed Prize
250
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers. Featured Featured Contest
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Live Project

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Deciding

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Project Finalized


Project: Sailing Company-Business logo
Industry: Outdoors Logo
Contest Launched: Aug 22, 2011
Selected: 1 winning design from 293 concepts
Winning Design by: igikbuang
Close Date: Aug 31, 2011


Sailing Company-Business logo - Outdoors

Awarded as a winner
Project Report    

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Creative Brief

Sailing Company-Business logo

NAUTILUS Sailing

Yes

We are an international sailing school that does certification courses, on sailing yachts, in exotic locations around the world. We appeal to young professionals, 30-45, that are adventurous, outdoors people. They ski, surf, scuba dive, rock climb, kitesurf, travel, backpack, etc...
The company feel, look and website we are striving for is reflected perfectly by Puma's Sailing website. We love the dark background, with the red accents and the clean, crisp white and red logo design: http://www.puma.com/sailing
We want our logo to be young and fresh, clean and crisp, but a little abstract with the logo icon. Here are a couple of logos we like:
1. Best Kiteboarding logo- Love the fish design in this logo. Interesting font they’ve used for Best; young, hip, but clearly legible and readable.
http://media.bestkiteboarding.com/promo/BestFish_loRes.jpg
2. Rip Curl: Simple, but clean logo. The font has just a touch of youth to it and I like the strong simplicity of the swirl they’ve used for the wave
http://www.fortisgc.com/images/logo_ripcurl.gif

Outdoors

Abstract Mark
Abstract Mark

Character
Character


Unique/Creative
Clean/Simple
Modern
Abstract

Red and white. A true red color, similar to the Puma logo on this website: http://www.puma.com/sailing

2

I see two possibilities for the symbol in the icon:

1. An abstract version of a Nautilus shell. Something along these lines, but more masculine looking and less flower like:
http://fc00.deviantart.net/fs44/f/2009/075/8/7/87cda807e7a02f6490a32f1856bf223c.png

2. Abstract sailboat or sails. Something along the lines of the Nautica logo (which we love!):
http://www.goodlogo.com/images/logos/nautica_logo_3235.gif

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