Tablet computer retailer, Liquid Touch Ltd, wants logo

Comments

• October 17, 2012 8:30 AM
   SiteAdmin
   
  Dear Designers, We would like to update you on this project’s status. Upon finding an issue with winning design, we have closed the project without a winner. The project holder and designer were notified. If there are any updates, we will post them here to keep you informed. Thank you for your time and cooperation.
  
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• July 07, 2012 9:09 AM
   FlowingUI
    Project Holder
  Thanks CreativeSpoiler. I have eliminated #83 and retained #84 as multi touch is inferred from the latter. As a design, I find this a little busy and struggle to imagine this as a recognisable brand. For me, I want to see something at a distance and immediately identify recognisable strong type or/and image to identify the brand. In my case, less is more; reduction of detail to a simplified expression of my brands intent is my preference. And thanks Smartinfo. I'm looking for more of an organic design, I find these quite "computer-y" (I'm guilty of having made up a word there, sorry!). I'm targetting mums and dads with geeks and grans, these might be a bit too technical and, er, "computer-y". Darn, said it again...
  
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• July 06, 2012 4:49 PM
   FlowingUI
    Project Holder
  Hi, I've recently eliminated a number of designs; if one or more of those is yours, thankyou very much for your time - each design has bough in something interesting. I would like to talk about the ones left, and what I like about them: The design of #11 shows more than one finger. This demonstrats a multi-touch well, and is a distinctive icon. Some like the "strong" font on this, others find the it too techie and "yesterdays sci-fi". #34 to #39 have amazing colour. Really simple, approachable "human" branding with clean and interesting graphics. The problem I have with these designs 'though is I'm not sure they capture my brand, which is about the interaction between a person and a tablet computer via a fluid, free flowing user interface. #49 is an intruiging design. It's not actually what I am after in terms of brand communication and I cannot imagine how it would look on printed headed stationary, but it is one of the designs people comment on. #54 is a popular design amongst those I've shown this to. In terms of graphics, it does reflect more "liquid" than "touch" but it is a clean well thought out and designed logo. Several people have had their interest held by the design of #63. While some say it contains an interesting picture, it does not, to me, reinforce the goals or objectives of my brand. #68; I like something about this, the colour and softer font, but it works less well to me than its original (#11). #73 is a stylish design, to me. I'm not sure it works better than one of its originals (#54). Again, something that expresses touch or even multi-touch in addition to liquid would be good. There are some good designs in here, could we have some more? Thanks. Thanks, Richard.
  
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• July 03, 2012 3:03 PM
   FlowingUI
    Project Holder
  There's some good ideas coming through but keep it more human and/or colorful, than technical. I don't want to see a picture of a tablet PC on my logo; it's a turn off for me. Think of flowing interfaces, and how people engage with it. For example, think of the surface not being glass but instead a viscous liquid with a finger rippling the surface vividly pumping in the colours of the rainbow as the finger brings the surface to life. While that may not be a pragmatic proposition for a working logo as carefully conceived simple designs usually work best, it shows that I’m into the engagement of a person with a tablet much more than any tech that sits behind it. #5 clever use of Android unlock screen idea but I need something technology agnostic or tech free. #11 I like what you've done. The hand is well drawn and it really brings to mind to me what interaction with a tablet is all about. And it print easily and stands out. #15 although that's not quite what I'm looking for, I like the use of colour around the simple image. #18 and #20 sweet little colourful identities #34,#37 funky, fun, distinctive with lovely colours; although I struggle to think of #34 as a brand because it looks a bit like a spaceship and doesn’t adequately communicate “touch”, which is more important to communicate to customers than “liquid”. Thanks everyone for your hard work, please keep them coming in.
  
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• July 02, 2012 1:29 PM
   SiteAdmin
   
  Attention Designers, Our policy for stock photos has changed and is effective immediately. MycroBurst does not recommend the use of stock images. However, if you are submitting a design that uses a stock image (ex: website design) it is mandatory to provide the source of the image. Please provide the source in the comment section when uploading. Logos and stationery should NEVER use stock and/or clipart images. Any draft not following these guidelines will be withdrawn. Thanks, MB/LDG Team
  
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• July 02, 2012 12:48 PM
   MadHATRdesigns
   
  I'll see if I come up with something different. I must say I enjoyed your "watery grave", I got a giggle out of that. Hopefully I can come up with something more to your liking.
  
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• July 01, 2012 10:27 PM
   FlowingUI
    Project Holder
  Drafts #3 and #4; I'm sorry but the drowning touch sensitive power button is heading for a watery grave. The interpretation of the two seperate words into this image is too literal; please re-read the design brief.
  
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