Michael Baker

Market research nerd with a penchant for graphic design and branding. A digital marketer by profession; a creature of the web by compulsion.

Which Industries Spend the Most on Logo Design (and Why)

A logo is often the first—and most lasting—impression a brand makes. Long before a customer tries a product or service,…

2 weeks ago

How Clients Decide Winners In Logo Design Contests (And How You Can Craft Your Logo Entries Accordingly)

Design contests aren’t won by the most talented designer. They’re won by the designer who best understands how clients think…

3 weeks ago

How to Add a Festive Touch to Your Logo in Under 10 Minutes

Christmas has a way of sneaking into everything. Shop windows change overnight, inboxes turn festive, and suddenly every brand is…

1 month ago

Legal and IP Essentials for Design Contests: Terms, Hand-off Files, and Licensing

There’s something thrilling about watching a design contest unfold. You post a brief, and soon dozens of creative minds are…

2 months ago

10 Sites to Help You Become an Expert in Website Development

Take it from the data that speaks volumes! Approximately 76% of consumers evaluate the credibility of a company based on…

6 months ago

Revolutionizing Business Card Designs with QR Codes and NFC: The Modern Identity Shift

Once upon a time, the business card was a badge of honor. Crisp cardstock. Foil lettering. Maybe a fancy emboss.…

6 months ago