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Business logo design for AO-online

AO-online.nl

Contest Holder joostvanharen ?

Last Logged in : 4435days4hrs ago

Concepts Submitted

118

Guaranteed Prize
200
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers. Featured Featured Contest
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Project Finalized


Project: Business logo design for AO-onlin ...
Industry: Software Logo
Contest Launched: Oct 06, 2011
Selected: 1 winning design from 118 concepts
Winning Design by: finaldesign
Close Date: Oct 21, 2011


Business logo design for AO-online - Software


Awarded as a winner
Project Report    

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#101


Creative Brief


Business logo design for AO-online

AO-online.nl

procesmanagement software

Yes

We deliver cloud software (software as a service (SAAS)) and consultancy for business process management. Our software is mainly used for capturing/describing, maintaining and improving business processes.

AO-online is the name of our company as well as the name of our software. We will therefore use our new logo to identify both our company and our software.

Our business is business-to-business only.

Our logo will be used for our website, cloud software, business letters and business cards.
Please take a look at our current website (which will be renewed based on the colors of our new to be designed logo): http//www.ao-online.nl

Software

Logo Type
Logo Type

Symbolic
Symbolic


Cutting-Edge
Clean/Simple
Modern

Modern, vivid colors. The colors of our new logo will also be used for redesigning our website.

not sure

Please do not let us limit your creativity. Just knock our socks off!

But if you must know:
We want the logo to look professional, bright and sturdy. A logo that fits in the Web 2.0 design trend, with a symbol or icon in vivid colors (could be in 3D) that represents our type of business and with our name in lower case letters without shadow. Flowcharts are often used as a visualization of business processes. Our logo should somehow symbolize a flow or ‘stream’.

Also, we like the concept of two distinct styles for the two words in our company name: "AO" and "online" (like YouTube), where you can clearly see distinction between both. No need for a dash to separate these two words.

PLEASE take a look at http://www.logoholik.com/logo_portfolio/logo_portfolio.html.
Those are the kind of logo's we love!

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Discussion


Comments

  • October 26, 2011 2:05 PM
    joostvanharen joostvanharen
      Project Holder
    Thanks everybody, for providing us with lots of designs. We appreciate your efforts very much. We have just selected our winner: #64 by Finaldesign! Good luck with future contests.

    Like Icon 0   DislikeIcon 0
  • October 17, 2011 12:31 PM
    joostvanharen joostvanharen
      Project Holder
    #45, #46: very nice designs! Could you please add our tagline "procesmanagement software"? And perhaps vary with the font colors, perhaps using one or two colors from the icon and also to see the distinction between "AO" and "online.nl". Thanks!

    Like Icon 0   DislikeIcon 0
  • October 13, 2011 2:37 PM
    joostvanharen joostvanharen
      Project Holder
    @ all: we are still looking for a symbol or icon (in vivid colors and less 2D than most of the submitted drafts) that represents our type of business. This symbol or icon should preferrably symbolize a flow or ‘stream’ OR should show the abbreviation "AO" in a very cool, distinctive and recognisable way. draft #28-31: we are a software company BUT we are in the business of process management. A symbol that represents a computer mouse is therefore not what we are looking for. Also, the A and O are not enough recognisable. Nice design though. #9, 24, 25: the icon with the AO is too simple and not enough of a symbol. #26: the symbol is too much 'cartoonish' and the font type too old fashioned #8: we like your design. Could you vary a little bit with the colors? #16, 17: we prefer just the ".NL", not the arrow. Hope this helps!

    Like Icon 0   DislikeIcon 0
  • October 07, 2011 11:14 AM
    joostvanharen joostvanharen
      Project Holder
    Some nice designs! Looking at these designs, we realise that the hyphen (dash) that separates "AO" from "online" should not be included into the logo. Also, it might be nice (or even better) to try and show the ".nl" more subtle (e.g. vertical at the end, or horizontal at the bottom of "online"). Hope this helps...

    Like Icon 0   DislikeIcon 0