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Fitness / Workout Service

FORM

Contest Holder dherscovici ?

Last Logged in : 4607days55mins ago

Concepts Submitted

640

Guaranteed Prize
400
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers. Featured Featured Contest
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Project Finalized


Project: Fitness / Workout Service
Industry: Health Logo
Contest Launched: Aug 16, 2011
Selected: 1 winning design from 640 concepts
Winning Design by: mferguson
Close Date: Sep 10, 2011


Fitness / Workout Service - Health


Awarded as a winner
Project Report    

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Creative Brief


Fitness / Workout Service

FORM

Yes

A total fitness solution that combines the teachings of Strength Training, Martial Arts, and Yoga. The
classes are designed and delivered by experts in each field. The goal of the program is to improve
your level of fitness. Whether you are a beginner or an experienced student of these principles, your
fitness level will be enhanced at the end of the program.The program is designed to teach individuals technique in each of these disciplines, as well as how these systems are related, and the benefits of cross training.

Health

Logo Type
Logo Type

Abstract Mark
Abstract Mark


Cutting-Edge
Clean/Simple
Sophisticated
Outdoors/Natural
Youthful

not sure

you can elect to include the word "fitness" in the logo. example would be FORM fitness.

I would like to see a few examples of that. I am not sure I will choose that.. but this is something I want to see.

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Discussion


Comments

  • November 05, 2011 10:01 PM
    RichardB RichardB
     
    Check out www.DesignCage.net its pretty awesome,you can win more contests.

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  • September 06, 2011 12:50 PM
    SiteAdmin SiteAdmin
     
    Attention Designers: Prize money of this project has been increased by $100. Therefore, keep participating.

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  • September 02, 2011 12:24 PM
    wittejoe wittejoe
     
    All- I just spoke to the project holder. He has been caught in major corporate meetings all this week, and apologizes for having to extend this one last time. He wanted me to thank you all for all your submissions. Sincerely- Joe Witte Co-Founder

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  • August 30, 2011 5:17 PM
    dherscovici dherscovici
      Project Holder
    Also... can you try to use some softer fonts...

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  • August 30, 2011 5:15 PM
    dherscovici dherscovici
      Project Holder
    **** General comment to the group... **** We would like to see designs that are are little less aggressive. We like many of the elements you propose, but some look like weapons in a martial arts studio. We would like to avoid that if possible. We would also like to see other color schemes that lean MALE.. but are less aggressive than red / black. Generally.. F's back to back are interesting.. but we need to be careful that the icon does not look like the united way logo... thank you. we are making a decision in next 2 days.

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  • August 23, 2011 1:22 PM
    dherscovici dherscovici
      Project Holder
    #124.. please make the font a bit more aggressive to match the logo.

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  • August 23, 2011 1:20 PM
    dherscovici dherscovici
      Project Holder
    #124..i really like the direction.. but looks a little like a female body part... if you know what I mean.. can you tweak that out?

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  • August 23, 2011 1:19 PM
    dherscovici dherscovici
      Project Holder
    #126... kill the wings

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  • August 23, 2011 9:18 AM
    dherscovici dherscovici
      Project Holder
    #93.. i am on the fence.. there are elements i like. It looks a but too much like a Chinese dragon. Can we reduce squint in the eyes.. check out the web sites i reference.

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  • August 23, 2011 9:16 AM
    dherscovici dherscovici
      Project Holder
    #106.. can you make it look a bit more like an F 86, 82, 78.. can you take a look at the rival web site and other sites to get a sense of a slightly more aggressive design.

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  • August 23, 2011 9:05 AM
    dherscovici dherscovici
      Project Holder
    Rival - I really like this logo. The Rival Logo can be turned into back to back FFs http://www.rivalboxing.com/ Tap Out - Apparel brand with multple logos and designs http://www.tapout.com/t-shirts/index.php?v=men_t-shirts Ed Hardy - Company offers multiple logos and designs. please look at google images for Ed Hardy also. http://edhardyshop.com/categories/edhardy-mens/mens-apparel/edhardy-mens-sweaters-knits.html

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  • August 21, 2011 4:24 PM
    SiteAdmin SiteAdmin
     
    Project has been extended for 3 days. Syed

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  • August 21, 2011 2:56 PM
    dherscovici dherscovici
      Project Holder
    Look at this WebSite for Throwdown.. http://www.shopthrowdown.com/ another logo I like. I think its supposed to be a "TH" but it can easily be converted to 2 F's. Another thought: the F's don't need to be back to back. they can be facing each other or both facing forward.

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  • August 21, 2011 6:25 AM
    dherscovici dherscovici
      Project Holder
    Yin n Yang approach similar to #15 and #6 #15 looks interesting, however, resembles the nike swoosh too much. Looks like to 2 swooshes back to back. But I like how it also resembles a man in action. Can we continue to work with that? #6 is also interesting. Within the circle, I want to see what a more sharp (rather than curved) logo would look like. I believe here in the US, yin and yang is more associated with soft and yoga rather than tough and fighting. If there is a way to combine the two that would be ideal. I want to see bolder font and darker colors (black and red). I don't like the green. FF back to back (#13 and #4) I am afraid the back to back Fs are overused. Not sure where. So, if we go with this, it needs to be very unique. Not just 2 Fs back to back like in #4. #13 is a little more creative, however, it looks to bulky / muscle head like. look at the Rival and throwdown logos. Could possibly make FFs out of that. 3 Silhouettes If we are going to go with silouetts, I need to see what a masculine one would look like. Perhaps a fighting pose. A man in a striking (punching or grappling) pose. Either we do 2 versions, men and women separate. Or both together. I don't like the types of silhouettes in #18, #17, #10 General Direction You can also use the following Logos for inspiration (you will notice they are way more masculine, I want to lean masculine but I don't want to scare away female members) http://store.titleboxing.com/rival-fleece-zip-hoody.html We think it could be interesting to explore doing a theme that is then presented as three different Logo: Form Strength - Form Yoga - Form Fight

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