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Heritage Traveller Website Logo

Heritage Traveller

Contest Holder ekajatik ?

Last Logged in : 4053days7hrs ago

Concepts Submitted

162

Guaranteed Prize
200
Winner(s)

1

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Project Finalized


Project: Heritage Traveller Website Logo
Industry: Travel Logo
Contest Launched: Mar 08, 2011
Selected: 1 winning design from 162 concepts
Winning Design by: karent
Close Date: Mar 15, 2011


Heritage Traveller Website Logo - Travel


Awarded as a winner
Project Report    

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#108


Creative Brief


Heritage Traveller Website Logo

Heritage Traveller

exploring the worlds natural and cultural heritage

Yes

This is the key branding element to a new website showcasing the UNESCO World Heritage sites as travel destinations. The website provides comprehensive information about each site/destination and provides various travel related services. It is aimed at adventure travellers, culture travellers, gap year travellers... or anyone with a more engaged interest in their travel choices. The website is www.heritagetraveller.com

Travel

Logo Type
Logo Type

Symbolic
Symbolic

Abstract Mark
Abstract Mark

Character
Character


Unique/Creative
Clean/Simple
Sophisticated
Outdoors/Natural
Serious

see www.heritagetraveller.com for understanding of the logo context. The logo should interact well with the rest of the website. The green shades from the 'search site' button would be good probably... its up to you of course.

not sure

I am thinking that a signature graphic element should be relatively square in shape so as to be used as a Facebook icon (this is not absolutely essential).
Again, the website is www.heritagetraveller.com. The tagline is not essential, I believe it's probably a bit too wordy, but do have a shot at including it if you can.

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Discussion


Comments

  • March 15, 2011 9:01 AM
    ekajatik ekajatik
      Project Holder
    #80 - BIMPOP, it was a close run with karent, but I prefer Karent's work in this case. It's a gut thing, but it just seems to work better with the brand image and value I want to portray. Many thanks for the hard work!

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  • March 15, 2011 8:59 AM
    ekajatik ekajatik
      Project Holder
    #137 - again, nice design... I would need it to be horizontal though to fit in with the website. In this case however I have already chosen my favorite. Thanks for the work though.

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  • March 15, 2011 8:57 AM
    ekajatik ekajatik
      Project Holder
    #134 - many thanks for these designs, really like them (based on a stupa, probably Borubudur?), but in this case its a bit too particular for the site as a large number of the World Heritage Sites are natural, forests, caves, that sort of thing. Nice work though.

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  • March 15, 2011 1:58 AM
    SiteAdmin SiteAdmin
     
    Draft #34 and variation by lakshmiks is a winning design on a similar contest site, therefore has been taken down.

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  • March 14, 2011 6:12 AM
    SoulDesigner SoulDesigner
     
    unable to read the mind!!!!

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  • March 13, 2011 11:29 PM
    ekajatik ekajatik
      Project Holder
    #58, #60, #80, #87 - I am glad to say that these are the final designs (unless someone creates an awesome brand new design at the last minute!). If you would like to make any additional last minute variations or tweaks to your designs, please do so now. Thanks to everyone else for the great work and efforts on this project!

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  • March 13, 2011 9:02 PM
    ekajatik ekajatik
      Project Holder
    #76 - prefer this version to the previous ones. Though I am not sure about the font now for 'Traveller'

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  • March 13, 2011 8:59 PM
    ekajatik ekajatik
      Project Holder
    #84 - unfortunately I will have to drop this concept as the patterns are simply too small and subtle to be seen at the size the logo will be on the page.

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  • March 13, 2011 11:27 AM
    ekajatik ekajatik
      Project Holder
    #57,#59,#60 - can I see these in a shade of red, and can you try the vertical break a little lighter?

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  • March 13, 2011 11:16 AM
    ekajatik ekajatik
      Project Holder
    #61 - love the design but it currently doesn't work with the website (see brief for URL) as it needs to be horizontally oriented

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  • March 12, 2011 7:51 PM
    ekajatik ekajatik
      Project Holder
    #73 - can you try putting a small cross piece at the top of the 2 diagonals, maybe give it a sense of being a 'T' as well as an 'H'. I like the font but I think its a little too sci-fi/futuristic, for this project.

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  • March 12, 2011 10:12 AM
    ekajatik ekajatik
      Project Holder
    #63 - I like the full length copy with the tagline & the 'Heritage' font is great but can you work on the icon a bit more, a few more ideas for that? I liked the direction you were going previously with the different patterns depending on site location... also, is there an alternative font for 'Traveller' you would choose?

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  • March 10, 2011 9:27 PM
    ekajatik ekajatik
      Project Holder
    #46 - thanks Karent, but I would like to avoid the web2 styling with the glossy highlighting on the icon and ground refelctions.

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  • March 10, 2011 8:32 PM
    ekajatik ekajatik
      Project Holder
    #29,#34,#39 - Like the simplicity and boldness. The cube shape on #29 is not quite there, would be good to try and get the T in there somehow without making it too complex or busy. Like the 'Heritage' font, not sure about the 'Traveller' font, looks a bit too modern. Maybe try using a serif font as well somewhere to give it a bit of classical.

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  • March 10, 2011 8:24 PM
    ekajatik ekajatik
      Project Holder
    #32 - not sure the font style on the cube is right, looks too squashed

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  • March 10, 2011 8:22 PM
    ekajatik ekajatik
      Project Holder
    #45 - need to work to get more design maturity into this.

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  • March 10, 2011 8:20 PM
    ekajatik ekajatik
      Project Holder
    #37 etc - by rainman, do not like this style, too flashy and shiny, the background is white as well, did you look at the brief and website?

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  • March 10, 2011 9:34 AM
    ekajatik ekajatik
      Project Holder
    #26 - sorry gaurav7, I appreciate your efforts but your design work is not at the standard I am looking for and the current effort clearly reproduces elements of the History Channel logo, rather than being influenced by it or other creative work.

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  • March 10, 2011 9:24 AM
    ekajatik ekajatik
      Project Holder
    #25 - not sure about this, the overlapping of the square does not look right, best to make the font size smaller and line break the 2 words maybe. Try a few different versions.

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  • March 10, 2011 9:06 AM
    ekajatik ekajatik
      Project Holder
    Pipsu - you are free to try any design you wish. The simplicity of the H in the square design is the most mature and strong contender so far. The goal here is for you to come up with your own design, not try to emulate anothers design in the belief that I would prefer that.

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  • March 10, 2011 9:03 AM
    ekajatik ekajatik
      Project Holder
    #24 - I think the idea of 12 and 13 were stronger so best work to develop that further. And yes, there is a strong resemblance to the History channel logo, but I can live with that.

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  • March 10, 2011 7:27 AM
    DDesign DDesign
     
    LOL Pipsu, you are right! :D

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  • March 10, 2011 5:41 AM
    Pipsu Pipsu
     
    So we aim for the History Channel logo spin-off then?

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  • March 10, 2011 5:31 AM
    ekajatik ekajatik
      Project Holder
    #13 - also work on a horizontal variation please

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  • March 10, 2011 5:30 AM
    ekajatik ekajatik
      Project Holder
    #16 - some more ideas around that theme #13 - some more variations on the same theme please

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