Logo design for Pink Princess Personal Protection

Pink Princess Personal Protection

Contest Holder PinkPrincessPro16 ?

Last Logged in : 5433days3mins ago

Concepts Submitted

18

Prize Money
250
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers.
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Deciding

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Project Finalized


Project: Logo design for Pink Princess Per ...
Industry: Retailers Logo
Contest Launched: Mar 18, 2011
Selected: 1 winning design from 18 concepts
Winning Design by: neonlite
Close Date: Mar 25, 2011


Logo design for Pink Princess Personal Protection - Retailers

Awarded as a winner
Project Report    

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Creative Brief

Logo design for Pink Princess Personal Protection

Pink Princess Personal Protection

Look Pretty. Fight Dirty.

Yes

Pink Princess Personal Protection is a company specializing in sales of self defense products designed with women in mind. We provide fashionable, easy to use, unassuming, non-lethal, yet effective self defense tools. The logo will be used on my website (http://www.PinkPrincessPersonalProtection.com)- (under construction), and all marketing materials. The main demographic is females ages 18 and up, who want to feel prepared to defend themselves against an assailant on the street with as little physical contact as possible and without having to carry bulky, difficult to handle weapons.

Retailers

Illustrative
Illustrative

Character
Character


Modern
Illustrative
Feminine

Warm/hot pink, black, silver and white

not sure

My vision for the logo is a right-side facing warm/hot pink silhouette of a young woman with a ponytail, maybe bangs, a mid-thigh length (not mini) skirt, and heels. She should be thin- not curvaceous or drawing any real attention to her body. No facial features other than the facial profile. Her right arm is fully extended as she is holding a small item (can be white, black, pink, or even a shiny or sparkly silver-gray)which is apparently spraying out some type of aerosol, liquid stream, or fumes towards a large would-be attacker. The attacker is much larger than the young lady, in black silhouette, clearly muscular, possibly with a white bandana/eyemask tied around his face with eyes visible through it. Maybe he wears a cap of some sort (not baseball). He was advancing toward her, but the pepper spray she is carrying is apparently backing him off. This may be indicated by him attempting to cover his face with one hand or a similar gesture to indicate that he needs to protect his eyes and face, or that he is somehow dazed and confused. It should be clear that her use of the product was successful.

The company name should be in a strong, but feminine font, clean lines, and no use of a tiara, or crown (despite the name "Princess"). The words "Pink Princess" may be in a more feminine or ornate font than "Personal Protection", which could be in a stronger, cleaner font. The fonts in the tag line could also be split (feminine "Look Pretty.", which might be in pink, while a cleaner/stronger/more serious "Fight Dirty." might be in black). Use your expert judgement. Despite my specific details, I am open to new ideas and suggestions.

Thank you so much for taking time to read my project!

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