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Logo for new Investment Advisor firm

Stratton Capital Management

Contest Holder chrisstratton2 ?

Last Logged in : 4035days2hrs ago

Concepts Submitted

170

Guaranteed Prize
250
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest. Featured Featured Contest
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Live Project

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Deciding

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Project Finalized


Project: Logo for new Investment Advisor f ...
Contest Launched: Mar 04, 2013
Selected: 1 winning design from 170 concepts
Winning Design by: maloz
Close Date: Mar 11, 2013


Logo for new Investment Advisor firm - Financial Services


Awarded as a winner
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Creative Brief


Logo for new Investment Advisor firm

Stratton Capital Management

No

I am looking for a logo that will convey strength, stability, integrity, professionalism.
I would like a logo that is simple, modern, impressive and impactful yet muted, not pretentious, yet carries itself with gravitas.
I've noted some examples in the ideas space below.

Financial Services

Logo Type
Logo Type

Abstract Mark
Abstract Mark


Masculine
Modern
Sophisticated
Simple
Professional

Black, gray, blue, or green. Various shades. Flexible on color. Leaning toward charcoal gray or black, but depends on the design. NO reds, yellows, golds, oranges.

2

I am targeting a younger clientele (40 and under) so I want to move away from a logo that is equated with "old wall street." Examples of that: Columns, $ signs, Upward arrow graphs, etc. I would prefer a logo that is simple, modern, impressive but muted, not pretentious, something that younger investors will not shy away from. Examples:
From past Mycroburst contest- Hawkstone Advisory 1/28/13 (winning logo, logo with the blue diamond, logo with the hawk), From 99 Designs- Capbridge Group, The Blackstone Group, From Mycroburst- MSMB Capital 8/14/12, Altcapman.com (this is a good thought, but it's a little too busy, I think). For some absolute NOT what I'm looking for- Bennett Wealth Advisors (old Wall St.), Tier 1 Capital Management (too whimsical.)
For reference- here's my competition: meridiania.com, limc.com, smithcap.com, mendelcapital.net, foundationresourcemanagement.com.
I apologize for the long brief, but I wanted to give some direction. I look forward to everyone's creative genius!

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Discussion


Comments

  • March 05, 2013 9:31 AM
    chrisstratton2 chrisstratton2
      Project Holder
    There are some GREAT ideas here! Many, many thanks to everyone for the submissions! A few notes: - Not really digging the arrows or swooshes. The logo doesn't have to have any abstracts, but if it does, I'm liking some that enhance the name, such as highlights, underlines, squares, diamonds, etc. - Love the prominence of "Stratton" accompanied by less prominent "capital management", yet all combining for a POP! - Also, liking the blacks and greys in terms of colors. Very sharp and professional looking. Really good choices here, so please keep them coming!

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  • March 05, 2013 8:19 AM
    SiteAdmin SiteAdmin
     
    Attention Project Holder: Please be informed that your project is a veiled project and designers are restricted to view only their own drafts which ensure that each design has its own originality however, you being a project holder can see all the designs. Suggestion: Provide consistent feedback and star rating on designs to attract more designers towards your project. Thanks, MB/LDG/LS Team.

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  • March 05, 2013 8:17 AM
    SiteAdmin SiteAdmin
     
    Attention Designers!! MycroBurst permits you to submit unlimited designs with unlimited variations. However, if you are providing 2 or 3 different color versions of the same logo in one draft, please make sure that if the particular draft gets finalized, each color version should be separated before you will send the final files. Thanks, MB/LDG/LS Team

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