**New Logo for Real Estate Company **Old Beach**

Old Beach Realty Company | Old Beach Land Company | Old Beach Building Company |Old Beach Management

Contest Holder jwhicker ?

Last Logged in : 4days20hrs ago

Concepts Submitted

126

Guaranteed Prize
250
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest. Featured Featured Contest
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Project Finalized


Project: **New Logo for Real Estate Compan ...
Industry: Real Estate Logo
Contest Launched: Sep 07, 2013
Selected: 1 winning design from 126 concepts
Winning Design by: Matador
Close Date: Sep 14, 2013


**New Logo for Real Estate Company **Old Beach** - Real Estate

Awarded as a winner
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Creative Brief

**New Logo for Real Estate Company **Old Beach**

Old Beach Realty Company | Old Beach Land Company | Old Beach Building Company |Old Beach Management

No

The logo for the "Old Beach" brand name needs to be flexible and versatile because our services have several target markets...investment, residential and commercial. We need to find the perfect middle ground logo that says "casual and professional." Therefore, one reaction to the logo needs to appeal to the housewife looking for her families home and another reaction needs to appeal to an investment executive deciding if our company is competent and serious. Therefore, a purely residential appeal like a house or roof top will be very unappealing to the commercial investment community and vice versa.

**Please DO NOT use a house or roof in your concepts**

Real Estate

Logo Type
Logo Type

Symbolic
Symbolic

Abstract Mark
Abstract Mark


Professional
Casual
Rustic

not sure

Hello: The primary company operating name is Old Beach Realty Company

We also have 3-additional divisions that will need developed using the same logo design. For instance, we will want to play on the primary name 'Old Beach' but want to have the ability to interchange the following words in place of "Realty"

Old Beach Realty Company
Old Beach Land Company
Old Beach Management Company
Old Beach Building Company

We would like a logo format that can support the interchanging of the "3rd word"

We should focus on the common name "Old Beach" which is the brand and the operating divisions are listed above.

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