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The Hanover Company-Project Logo

Hanover Rice Village

Contest Holder jbowdenhanover ?

Last Logged in : 4126days15hrs ago

Concepts Submitted

321

Guaranteed Prize
600
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers. Featured Featured Contest
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Deciding

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Project Finalized


Project: The Hanover Company-Project Logo
Industry: Real Estate Logo
Contest Launched: Sep 27, 2011
Selected: 1 winning design from 321 concepts
Winning Design by: bfourk
Close Date: Oct 07, 2011


The Hanover Company-Project Logo - Real Estate


Awarded as a winner
Project Report    

Sort by:


#313

#312

#290

#289

#288

#274

#272

#243

#230

#215

#211

#201

#185

#151

#127

#126

#123

#105

#86

#79

#42

#28

#273


Creative Brief


The Hanover Company-Project Logo

Hanover Rice Village

No

The Hanover Company is rebranding the naming of its apartment projects. We are moving closer to an industry norm which is use a company's name followed by the location. Our projects we build are from coast to coast and are class A projects. They range from garden projects to 48 story highrises from Boston to Los Angeles. Our goal in this is to develop a new logo that we can use on our marketing collateral, signs and website. Below is a link to our website that will give you a sense for the type of projects that we build.

The company:
www.hanoverco.com

Our sample projects:
www.theashton.com
www.loftsatlakeview.com
www.lodgeatsevenoaks.com

Additionally, here are competitors who have a similar name scheme.

www.camdenliving.com
www.avaloncommunities.com
www.amli.com

Real Estate

Logo Type
Logo Type

Abstract Mark
Abstract Mark

Web 2.0
Web 2.0


See our website, but assume the design can work on a white background as well... www.hanoverco.com

not sure

None

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Discussion


Comments

  • November 06, 2011 11:02 AM
    RichardB RichardB
     
    Check out www.DesignCage.net its pretty awesome,you can win more contests.

    Like Icon 0   DislikeIcon 0
  • October 05, 2011 9:09 AM
    jbowdenhanover jbowdenhanover
      Project Holder
    In reviewing everything complete to number #136, the major emphasis appears to be on the graphic as opposed to the text. We want and need to primary focus to be on the text and font. The graphic is only an interesting piece and should not dominate the overall logo. Less dominate graphics would be #42, #69, #70, #104. We need the interest to come within the font and type rather than a graphic. Thank you

    Like Icon 0   DislikeIcon 0
  • September 30, 2011 3:12 PM
    jbowdenhanover jbowdenhanover
      Project Holder
    I wanted to thank everyone for all there submissions thus far (thru #49). Here are some comments. In reviewing the graphic element in each logo, I think a more subtle and universal graphic needs to be applied (ex: #11, #42). In thinking about the concept of universal, it needs to be able to work in a city/urban environment, as well as a garden/suburban environment. Many of the graphics include city skyline details and that is not universal enough for a suburban area. In commenting on text and font selection, I would like for the "Hanover" to be the primary and prominent type and "Rice Village" to be the secondary (see: #23, #44). Another angle worth considering in design is working with the "H" to be the graphical element either as a separate piece (#11) or incorporated into the "H" of "Hanover". Thank you for all your work thus far and look forward to seeing some new submissions.

    Like Icon 0   DislikeIcon 0