Business Logo. GM Fire & Safety

GM Fire & Safety

Contest Holder CraigMBC ?

Last Logged in : 4368days4hrs ago

Concepts Submitted

Guaranteed Prize

200

Winner(s)

A Logo, Monogram, or Icon

All design entries are veiled from other designers till the end of the contest.

Live Project

Deciding

Project Finalized

Project: Business Logo. GM Fire & Safety

Industry: Industrial Supplies Logo

Contest Launched: Mar 12, 2012

Selected: 1 winning design from 63 concepts

Winning Design by: Rocker

Close Date: Mar 28, 2012

Concept #44

Awarded as a winner

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Creative Brief

Project name

Business Logo. GM Fire & Safety

Design Text

GM Fire & Safety

Tagline

Be Ready. Be Safe. Be Sure.

Include this tagline in my logo.

Yes

Describe who/what this design is about

This is a business logo. The company provides fire safety products and services to restaurants. These restaurants range from fast food, fine dining, institutional, corner pubs, lunch wagons, sporting facilities, etc.

Products include:
- fire extinguishers
- lighted exit signs
- kitchen exhaust hood fire suppression systems

Services include:
-inspection and recharging of fire extinguishers
- inspections and maintenance of kitchen exhaust hood fire suppression systems.

This company is a division of Grease Masters, which provides grease trap cleaning and maintenance, drain cleaning, exhaust hood cleaning and plumbing services.

Industry type

Industrial Supplies

What kind of design are you looking for?

Symbolic

Abstract Mark

How would you describe the effect in your logo:(Check all that apply)

Cutting-Edge
Sophisticated
Industry Oriented
High Tech
Serious

What colors would you like?

How many colors do you want in your design?

not sure

Do you have any additional suggestions or ideas?

Here are some logos that are examples of what we DO NOT WANT!

http://screencast.com/t/kt3g5JLUJ6L2
http://screencast.com/t/Gh3mlojRTwQ
http://screencast.com/t/tytrmqCW6GPN

It's critical that the logo convey that GM Fire & Safety is an established, experienced company that is trusted by others to keep their restaurant facilities safe and able to act if fire does occur.

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Discussion

Comments

March 23, 2012 4:26 PM
CraigMBC
Project Holder

Rocker I sent you a note about Draft 28. Please let me know if you received it and can provide the modifications requested. Thank you!

0 0
March 20, 2012 11:01 AM
CraigMBC
Project Holder

Draft #24 - Excellent. Can you try to reverse the position of Fire & Safety and the GM initials? I realize you'll have to expand the diameter of the circle. Thanks.

0 0
March 19, 2012 5:35 PM
CraigMBC
Project Holder

Draft # 14 - Nice. Can you show me this in black and white, please? Draft # 13 - Please show me a version with less "reflective" treatment on Fire & Safety. Draft # 12 - Nice, very nice. What if you stacked the tag line on three lines inside the shield and then moved the GM above Fire & Safety? Draft #10 - I think the color choice of Fire, Safety minimizes the words too much. Please try reversing the emphasis... Make Fire, Safety black and the "&" symbol the current color of fire and safety. Draft #9 - Love this. Very clean. Can you add just a bit more definition to the horizontal hook on the "G"? Not a lot, just enough to make it read like "G". Draft #5 - Please eliminate the elements above the flame icon. Also try a version where the flame icon becomes the "&" symbol. Drafts #3 & 4 - Like the design, but the font used for GM resembles the font General Motors uses. Try a different font inside the shield icon. Draft #1 - Nice. Clean.

0 0

Contest Winner(s)

Winner(s)	Design(s)	Prize Money
Contest Winner	Concept # 44	$ 200

Business Logo. GM Fire & Safety

Concept #44

Creative Brief

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Discussion

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