Logo design for mobile personal security brand

Safely

No

We're a mobile services company and we're launching a new brand called Safely. Safely will be a line of web and mobile personal safety products.

Here are some example products:
1) Family Locators that allow mom to locate Little Billy from the web and her mobile phone
2) Mobile products that prevent a teen user from texting and calling while driving
3) Online Monitoring products that help parents understand what their child is doing on Facebook and flag cyberbullying, etc.
4) Mobile personal safety application that a woman could use when going on a blind date with a stranger or walking to her car late at night.

The logo will be used on mobile and the web, both stand-alone and for a specific product (e.g. Safely Driving, Safely Locator, Safely Family). Also, it may be an ingredient brand ("powered by") for larger brands, so needs to work in black and white (where we may not control exactly where it appears)... But black and white should NOT be the primary focus.

The logo should include the name "Safely". We want it to feel warm and inviting, trustworthy, protecting.

Security