Logo for a market research consultancy

3 alternatives (up to you): 1. Hearts Minds & Facts; 2. Hearts Minds and Facts; or 3. HMF

market research (not compulsory)

Yes

This is a brief for a logo for market research consultancy. Our name explains what company does:

Hearts: we explore desires and preferences of consumers (consumer research)
Minds: we explore opinions and attitudes (public surveys)
Facts: we gather facts/statistics about industries and markets (market research)

Another thing to know about the company (if helpful at all) is that our work is mostly of quantitative nature (applied statistics). In our work we apply cutting edge research solutions.

We would leave designers full freedom to approach this design in various creative ways. Whatever way you approach design have in mind that the logo, and thus our company, should appear competent, intelligent and creative.

Consulting