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Logo for promotional company--connecting pens to bartenders

Pens for Bartenders

Contest Holder SparklingDiamondDesign ?

Last Logged in : 926days2hrs ago

Concepts Submitted

34

Guaranteed Prize
200
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest.
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Live Project

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Deciding

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Project Finalized


Project: Logo for promotional company--con ...
Industry: Marketing Logo
Contest Launched: Mar 27, 2014
Selected: 1 winning design from 34 concepts
Winning Design by: Mayas
Close Date: Apr 03, 2014


Logo for promotional company--connecting pens to bartenders - Marketing


Awarded as a winner
Project Report    

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#10

#9


Creative Brief


Logo for promotional company--connecting pens to bartenders

Pens for Bartenders

Citywide marketing for your pens

Yes

The company connects local businesses looking to advertise with promotional pens to New York City bartenders who need a steady supply of pens to distribute at work. This is not a “pen company” (even though we sell pens), rather an innovative solution to two problems: (1) how to distribute promotional pens and (2) ensure a steady stream of pens for service industry professionals.

To me, this is a comical problem. As a business owner, I imagined leaving piles of promotional pens in public locations, only to have the pens just lie there. Or, I could buy the pens and keep them in a cup on my desk for PEOPLE WHO ARE ALREADY MY CUSTOMERS. On the flip side, as a bartender, I was guilty of hoarding pens, hiding them in odd places and chasing after customers to get them back. I know it's just a pen, but IT’S NOT JUST A PEN.

I’m designing the website now. It has a modern feel to it (see here for the template to give you an idea: http://www.squarespace.com/templates/?q=ishimoto%20businesses). Clean, bright, professional, with no particular color scheme.

The logo should be modern and not too cheesy. It should be professional, but not too serious. I tend to like more classic or vintage designs with a modern aesthetic (ie. clean, straight to the point).

Marketing

Logo Type
Logo Type

Symbolic
Symbolic


Modern
Cutting-edge
Youthful
Sophisticated
Professional

I'm completely open to color scheme. I'll upload some of the images I'm using for the website, which I've purchased the rights to. One image has pink, black, and white, which I really like (yes, I'm a girl), but perhaps it could be used in a neutral way so as not to frighten off male shoppers.

not sure

I gave a first stab at the logo, but it's completely generic. I'll upload the logo for review.

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Discussion


Comments

  • April 03, 2014 12:46 PM
    artsie9324 artsie9324
     
    Is this contest abandoned?

    Like Icon 0   DislikeIcon 0
  • March 31, 2014 2:06 AM
    SparklingDiamondDesign SparklingDiamondDesign
      Project Holder
    Thank you for your submissions! Generally, I want to steer away from the bar theme. I'm not selling to bartenders, and I'm not selling beer, wine or liquor. I'm selling pens (and a marketing strategy) to small business owners and marketing professionals. I know it's kinda an abstract concept. I'm open to an abstract symbol, pen(s), or maybe even a subtle "city" concept. I think the focus should still be pens, and it should be professional and fresh.

    Like Icon 0   DislikeIcon 0