New logo for an existing company

Zoomphoto.ca

Contest Holder zoomphoto ?

Last Logged in : 4060days12hrs ago

Concepts Submitted

Prize Money

199

Winner(s)

A Logo, Monogram, or Icon

All design entries are veiled from other designers till the end of the contest.

Live Project

Deciding

Project Finalized

Project: New logo for an existing company

Industry: Photography Logo

Contest Launched: Oct 22, 2013

Selected: 1 winning design from 69 concepts

Winning Design by: eeshu

Close Date: Oct 29, 2013

Concept #45

Awarded as a winner

#38

#66

#65

#53

#52

#45

#44

#36

#14

Creative Brief

Project name

New logo for an existing company

Design Text

Zoomphoto.ca

Tagline

Include this tagline in my logo.

Describe who/what this design is about

So we are a photography company, been in business since 2006, and our logo is very recognizable HOWEVER, it's hard to work with... it's too thin for logo'ing swag for example, and there is no simple icon version and horizontal version.

I want something more like Sportsstats has, but in our colours, and not exactly the same (obviously), but this is the style I think I like.

http://www.sportstats.ca/

Small logo for icon: https://fbcdn-profile-a.akamaihd.net/hprofile-ak-ash3/161932_376385140499_380888580_q.jpg

See how the logo can be picked apart with the S being used a icon? Right now we can't do that with our logo, it's all or nothing.

Our current logo: http://www.zoomphoto.ca/v4/_img/logos/www_logo.png

Industry type

Photography

What kind of design are you looking for?

How would you describe the effect in your logo:(Check all that apply)

Modern
Simple

What colors would you like?

Orange Grey Black White

How many colors do you want in your design?

Do you have any additional suggestions or ideas?

Copied from the main text:
http://www.sportstats.ca/

Small logo for icon: https://fbcdn-profile-a.akamaihd.net/hprofile-ak-ash3/161932_376385140499_380888580_q.jpg

See how the logo can be picked apart with the S being used a icon? Right now we can't do that with our logo, it's all or nothing.

Our current logo: http://www.zoomphoto.ca/v4/_img/logos/www_logo.png

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Discussion

Comments

October 25, 2013 3:37 PM
zoomphoto
Project Holder

#38 is awesome! Bolder font might be nice, and a stacked version and I think we have a winner. Bolder font, think when you're screening a shirt, or printed sign.. the letters need to be seen. But I really really like #38!

0 0
October 25, 2013 8:58 AM
zoomphoto
Project Holder

A combination of #35 and #17 would be awesome. Adding the corners, makes it look like a viewfinder and less like the Zellers logo... gives the more 'camera' look. Wow.. these are awesome!

0 0
October 24, 2013 10:28 AM
zoomphoto
Project Holder

#17 and #16 are awesome.. can we keep on that route try different fonts? Here is the Zellers logo I was telling you about in my last comment: http://smartcanucks.ca/wp-content/uploads/2009/08/logo-z-med.gif

0 0
October 23, 2013 7:58 PM
zoomphoto
Project Holder

#14, I like that one! I think we're getting there. I am passing it around now here for comments.

0 0
October 23, 2013 1:37 PM
zoomphoto
Project Holder

#6 - 10. these are nice, but there is no way to isolate one element for the icon... so in my examples see how Sport stats has a Square S that can be used alone, or with the words to create the whole logo. So they can have the whole logo, or just the S, and it still works.. it's still branded and recognizable. Does that make sense?

0 0
October 23, 2013 6:55 AM
zoomphoto
Project Holder

#4, #5.. not the colours we asked for... please take a look, we're looking to Orange, Grey, White and black. Also these do not look anything like the example I left.. that is the direction I want to go.

0 0

Contest Winner(s)

Winner(s)	Design(s)	Prize Money
Contest Winner	Concept # 45	$ 199

New logo for an existing company

Concept #45

Creative Brief

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