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5GW or 5thGenWireless

Strategic investment planning for everything mobile

No

Our concentration is hospitality today but we do plan to expand to other verticals

5thGenWireless
for Hospitality Brands, Owners & Operators

5thGenWireless is a market analysis and strategy firm for all things mobile. Mobile is creating seismic change in consumer behavior and expectations at warp speed. Staying current and competing effectively today requires hospitality business leaders to deftly see around corners and adapt their business to meet those changes. The impact of the mobile empowered guest goes well beyond the hotel network. Every facet of the hotel’s operation including property management, guest room technology, customer relationship management, and point of sale systems requires a “mobile first” view. Tourism is one of the world’s largest industries, responsible for some $6 trillion in direct and indirect economic impacts. The risk of not anticipating the needs of that mobile empowered guest is that someone else will. That someone else may be a traditional competitor or an indirect competitor (e.g., Google) that significantly reshapes the economics of the hospitality industry. 5thGenWireless provides strategic insight into leveraging existing and emerging mobile technologies to deliver contextual, proximity aware services to your guests so you will be one of the winners in this shifting marketplace.

Consulting