Considering the controversial history, pharmaceutical lobbyists, and legal limitations on its back, cannabis is still a very young industry. Businesses in the marijuana niche have to be very careful in their branding, handling of products, and marketing strategies. The following 20 brands have made it through, and their logo designs show their mark. The idea of listing them here is to give inspirations to new entrepreneurs in this genre, and graphic designers to create beautiful brand identities if they are assigned to design marijuana logos. We’ve categorized the logos into broad groups but this doesn’t mean all marijuana logos have to feature these design elements. Think outside the box!
Clichéd as it may be, the marijuana leaf is the ultimate symbol that conveys a brand’s message crystal clear: “we’ve got marijuana in our products”. Aside from the literal, the cannabis leaf in modern culture represents liberation, freedom, and insight, especially among Western countries where authorities have been against marijuana cultivation. Hippies, activists and similar proponents of “weed” have been using the leaf as a symbol for their campaigns, and which have slowly migrated to the business arena as well.
In other parts of the world, in countries like India and parts of Europe where cannabis is used as medicine, food, and accessories, the leaf conveys the message of vitality, strength and life. Popular brands have captured these aspects of marijuana in their brand identities, and we’ve selected a few to show you how they’ve done it.
Source: leafsbysnoop.com
A company by the renowned musician Snoop Dog, Leafs by Snoop offers a range of edible products such as chocolates, gummies and chews etc. A gold leaf with the company’s name says it loud and clear what this brand is about.
Source: wanabrands.com
Another gummies and drops brand that plays with the words marijuana and wanna to have a catchy short brand name – Wana. The combination mark logo features an abstract leaf with the brand name in sans serif font with a tagline. The effect? Powerful.
Source: aceseeds.org
The logo uses thin small letters and capitals in sans serif font to give it a professional look in the earthy tone of brown and vegetation green. The logo says it all – premium marijuana seed bank that you can depend on for cultivation of cannabis.
Source: alaskanblooms.com
This is a particularly attractive iconic marijuana logo which merges the snow flake icon with a cannabis leaf using the shadow technique on the leaves. The script font used for the brand name is also clear and readable. The logo lets the audience know exactly where their finest cannabis are sourced – cold Alaska.
Source: aabuds.com
All American Buds has two logos – one for its website and this one for labelling packaging. We chose this one because it uncannily resembles the Starbucks logo. Instead of stars, it has leaves all over so you can’t miss out on what the brand is about; it delivers papers for cannabis users.
Source: thcheese.org
What do you get when you have a chef, cheese maker and cheese monger? ThCheese! Their illustrative vintage style logo design has all the ingredients for an effective brand identity, namely, the cannabis leaf, cow and meadow. The only contrasting element that makes it stand out and connects with its audience is the use of modern serif and sans serif fonts.
Source: alisgroup.net
Marijuana is all about purity so it’s not surprising when you see this Alis Group logo with a droplet of water to denote purity, and the leaf for freshness.
Source: americancannabisconsulting.com
When you work in an industry that is strife with political adversaries, legality and opponents among the masses, you don’t want to take the slightest chance with your cannabis business. That’s why the American Cannabis Company sets their logo in every shades of green with its brand name separated by a yellow line to denote the diversity of their solutions for cannabis businesses.
Source: superherbs.net
Unlike the enterprise’s name, the combination mark logo uses the number 420, leaf and the text Pharma.C to identify with their brand – which are health and skincare products. The use of serif font gives a classic look, and ideal for packaging.
Source: americanindican.com
Who knows cannabis better than the Native Indians who have used hemp for eons? This is why American Indican uses the profile of an Indian with the leaf as his head gear in their logo. The combination mark is illustrative, bold and communicates the brand’s objective – to target the cannabis-loving tribe with their goods.
While there are more cannabis leaf logos out there, we’ll stick to these and move on to the next frequently used symbol: mountains. Mountains are timeless, limitless, enduring, and … the place where the best cannabis are grown. It’s no wonder that marijuana infused brands prefer to use this symbol to represent their businesses.
Source: acreagepharms.ca
The mountains, valley and a meandering river in this logo for a Canadian cannabis sourcing company gives you the image of nature, purity and strength. Coupled with green and brown colors completes the image.
Source: acreagepharms.ca
A pretty subdued logo, the symbol focuses on the mountains and the use of blue to show the depth of integrity and strength of the company’s conviction: supporting cannabis entrepreneurs.
Source: alpineextracts.com
We love the vintage feel of this logo even though the company is not even a decade old. The clever use of pick axes as well as mountain simply shows that they’re someone you can depend on for extracting pure cannabis.
Animals are symbolic in many cultures, and have been used for branding since the beginning of time by royals, cattle owners, farmers and companies. Interestingly, the characteristics of each animal is generally universal and understood by most cultures. Perhaps that is why they’re often used in logo design, and the cannabis industry is no exception.
Source: marleynatural.com
Authority, independence and leadership are often associated with the symbol of a lion. Marley uses this in their iconic logo to denote their dominance in the cannabis based product range they have, from body care to medicine.
Source: lordjones.com
Among Native Americans, the stag is a symbol of spiritual leadership and protector of the forest. The illustrative and crest-like logo of Lord Jones uses two stags with a hawk surrounded by ornaments simply exudes high class, spirituality and leadership in the cannabis industry.
Source: mirthprovisions.com
Let the fun time begin! That’s what the squirrel in Mirth Provision’s iconic line art logo stands for. Designed in a crest-like symbol, this logo design is easy to incorporate into the company’s branding and packaging, including for beverage labels.
The choice of using wordmark for a marijuana business logo just goes to show that the industry is maturing, and becoming recognized as a category. These brands believe that their company name is enough to perk the interest of their target audience. With clever use of typography and design, these logo designs are effective.
Source: chongschoice.com
The choice of script and slab serif in Chong’s Choice’s wordmark (no pun intended) gives the image of freedom of choice, and that’s what this brand is all about.
Source: kivaconfections.com
You may be deceived by the serif font based wordmark but look carefully. See how the designer has cleverly used lines to illustrate shadows in the brand name, punctuated by dots to give it a classic touch. When coupled with its branded motifs for packaging, you get a classic identity.
When all else fail, go for an abstract logo design. In the marijuana industry this is easier said than done. What abstract symbols will aptly represent their type of business?
Source: lolalola.com
Thin serif font, a heart and a rhombus makes a chic and modern marijuana logo that instantly connects with the young crowd. What else does a brand wants?
Source: abx.org
The play with the letters A and X to form a triangle in this abstract logo is not only modern but also gives it a very manly look, which is what AbsoluteXtracts’ target audience is all about.
Besides these, we’ve come across geometrical shapes, factory buildings, and lettermark marijuana company logos which you might want to explore further.
So, which logo you like the best? Let us know!
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