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Kick A** Law Firm Logo

Lloyd & DuPuy; The Law Firm

Contest Holder andrewmlloyd ?

Last Logged in : 3605days3hrs ago

Concepts Submitted

38

Prize Money
250
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest.
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Live Project

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Deciding

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Project Finalized


Project: Kick A** Law Firm Logo
Industry: Law Logo
Contest Launched: May 13, 2014
Selected: 1 winning design from 38 concepts
Winning Design by: uniquelogo
Close Date: May 24, 2014


Kick A** Law Firm Logo - Law


Awarded as a winner
Project Report    

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#21

#20

#19

#18

#17

#14


Creative Brief


Kick A** Law Firm Logo

Lloyd & DuPuy; The Law Firm

Bold. Noble. Lawyers

Yes

we would like to see colors purple and black, may need white to contrast, obviously.

we like the idea of a coat of arms, maybe a sword/crown for the ampersand (&)

not too busy

trying to convey a sense of honor and nobility in the profession as well as distinguish us from the rest of the "crowd" of lawyers/attorneys around us

we would like to see logos both with AND without the tag lines or extra verbiage (The Law Firm)

"The Law Firm" may make sense to be on a banner of some sort under the coat of arms

otherwise, we would like most of the lettering, maybe just "L & D" in the shield/coat of arms itself

Law

Symbolic
Symbolic

Abstract Mark
Abstract Mark

Initials
Initials

Illustrative
Illustrative


Masculine
Modern
Cutting-edge
Sophisticated
Professional

purple, black (white as contrast)

2

we are not BOUND by the suggestions above, as we will consider any logo that stands us apart and looks super sweet, kick a** - we're both martial artists who make real ripples in a courtroom, litigation

we want to attract a diverse bracket of people, because we handle criminal, family, personal injury, civil, and appellate law - we are heavily involved in affairs of people, so we want to be noticed as the guys who "make it happen" and stand for real professional "fighting" in the courtroom - that's why we're leaning towards the theme of royalty - but, again, we're not stuck on that if we find the right touch

we don't want it busy but obvious and simple enough - though we don't want it to look just like a law building or capital or courtroom or gavel or scales of justice or something cliche

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Discussion


Comments

  • May 15, 2014 11:10 AM
    andrewmlloyd andrewmlloyd
      Project Holder
    Artist, draft # 3 so far is best - it's getting really close now. Please make the "Lloyd & DuPuy" a bigger font than "The Law Firm" - just switching their sizes would probably suffice Change the tag line to read "Honor. Integrity. Justice." Add some dimension to the swords behind the shield, not much, but to make them seem real and not flat. Take the gloss effect off of the shield (that runs from top left to top right). Turn the "L" around. Maybe place a dot between them to separate. We would also like to see the logo with the other crown we sent you, the more abstract one. Can we try some other colors, blue or purple, versus the yellow/gold? we may need to outline the purple or blue in white to stand out. we love the black background one, too. NOW, the OTHER idea is to put the abstract crown I mentioned in the middle. Put a checkerboard on the shield (4 "squares") (top left/black with "L"; top right/purple; bottom left/purple; bottom right/black with "D") - we'd like to see one like this, too, to make sure we're not missing a cool idea. you're doing great. thank you!

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  • May 14, 2014 4:53 PM
    andrewmlloyd andrewmlloyd
      Project Holder
    I kind of like #3 now instead ...megan

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  • May 14, 2014 1:20 PM
    andrewmlloyd andrewmlloyd
      Project Holder
    I'm sorry I meant #4- first meaning on the left. -Megan

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  • May 14, 2014 1:19 PM
    andrewmlloyd andrewmlloyd
      Project Holder
    I like the first one the best

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  • May 13, 2014 2:52 PM
    andrewmlloyd andrewmlloyd
      Project Holder
    https://www.dropbox.com/s/wo1d3al8po27mjl/13259919-silver-shield-with-image-of-rhino-and-swords.jpg another shield idea - we dig the swords here

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  • May 13, 2014 2:50 PM
    andrewmlloyd andrewmlloyd
      Project Holder
    try these pictures, using the outside shapes of the shields with two swords behind (possibly) gives you some more room to put "L (crown) D" inside them https://www.dropbox.com/s/m9rhnozokv1ap0c/13697955-abstract-golden-shield-and-swords-on-a-dark-vintage-background-with-decorative-border.jpg https://www.dropbox.com/s/xtuha9gn7pllas9/13979339-golden-riveted-shield-with-image-of-heraldic-lion-and-swords.jpg https://www.dropbox.com/s/a8w4aj9qz74gxjk/14506036-shield-with-spears-and-sword.jpg

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  • May 13, 2014 2:36 PM
    andrewmlloyd andrewmlloyd
      Project Holder
    here's an idea for the abstract crown take off the round bubble/diamond things and just leave pointy pretty sweet as abstract image L (crown) D https://www.dropbox.com/s/oeu1lzh142nzwe0/400_F_53617385_4J1LEqFWTltXf6ENjjwTbdYX15G6Pe6J.jpg

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