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Logo for a ground-breaking US real estate agency

Blast Realty

Contest Holder waeltl ?

Last Logged in : 3351days6hrs ago

Concepts Submitted

90

Guaranteed Prize
200
Winner(s)

2

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest.
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Live Project

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Deciding

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Project Finalized


Project: Logo for a ground-breaking US rea ...
Industry: Real Estate Logo
Contest Launched: Feb 18, 2014
Selected: 2 winning design from 90 concepts
Winning Design by: cOOOkie
Close Date: Mar 04, 2014


Logo for a ground-breaking US real estate agency  - Real Estate


Awarded as a winner
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Creative Brief


Logo for a ground-breaking US real estate agency

Blast Realty

Lower but Better

No

Blast Realty is a newly created real estate brokerage in the United States of America that operates entirely paperless and virtual. It will focus on low commission rates offered to home owners that want to sell their home. The standard commission for the agency is usually around 5-6% of the home price and we will charge considerably lower % rates while still offer a full service support by licensed real estate professionals.

Real Estate

Symbolic
Symbolic


Modern
Cutting-edge
Simple
Professional
Casual

• The logo that we are looking for will have to be bright with a dominant key color that serves as a visual identity. • A key visual integrated in the logo creation would be nice too so that we could even use the key visual as a stand-alone. • The logo also needs to represent a serious company that is saving the home seller money by offering lower commission rates than competition does.

not sure

The target group is Generation “Baby Boomers” age 40-55 which are selling their 2nd or 3rd home with an average house value of $600,000. Hence the logo must represent both:
• A somewhat rebellious approach because this will turn the industry upside down
• A trustful company that home owners will happily want to work with

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