15 SEO Videos From Gurus On Quality Backlinks

According to Andrey Lippattsev, an expert in Search Quality and Strategist at Google, backlinks, quality content and Google’s RankBrain are incredibly for a high ranking in search results. When it comes to search engine optimization (SEO), backlinks can really help boost traffic on a web page and increase its trustworthiness. Backlinks are created when a third-party website links to a particular page or another website. They are also referred to as inbound links.

Moz describes a backlink as a ‘vote of confidence’ that one web page gives to another. This way, a search engine such as Google also knows that a particular website is credible. If you take Google here, the search engine has a system for assessing a web page’s authority on the domain. It has to rank high on a scale of one to a hundred, after which Google will include the website in the top search results.

To make sure that your web page has a good position on SERP (search engine result page), you need to focus on generating quality backlinks. These 15 SEO Gurus may be able to help you out with their expert tips on building backlinks from trustworthy websites.

1. Rand Fishkin

One of the Co-Founders and previous CEO of Moz has a few useful insights on creating backlinks. Fishkin is an SEO expert who has been in the industry for over twenty years. Throughout his career, he has become an author and also built a company, SparkToro, that he currently heads. The software business designs software which increases the search rankings of websites and determines the preferences of the audience.

In this video, he talks about building the initial backlinks for a website and explains the easiest tactics that you can follow for that. Usually, it’s a slightly challenging process for new web pages to get backlinks from established websites. With these tactics, you can at least obtain fifty in the beginning and slowly grow your audience and traffic.

2. Neil Patel

This name is no stranger in the world of digital marketing. The highly successful entrepreneur who is behind CrazyEgg and QuickSprout has risen to the top of the industry in a short period. He has achieved this by using successful strategies for marketing, promotions and SEO tools for website optimization.  Patel runs a blog that has a lot of great information for startup owners and people looking to make it big in digital marketing.

While he has quite a few videos on the importance of backlinks for websites, this one can be highly useful for visibility. If you want to increase your web page’s reach, try to focus on getting websites from all kinds of websites. Patel explains how to make that happen in his video and by following the given strategies, you can also create quality backlinks successfully.

3. Brian Dean

Dean is an expert in all things SEO and has had a lot of success in the field. He has created Backlinko, which is a tool focused on creating links and learning various strategies about them. Brian Dean has been helping small business owners generate high traffic to their websites through newsletters, blogs and his channel on YouTube.

The vlogger is an expert in SEO and digital marketing and has been referred to as a ‘genius’ in a post by entrepreneur.com. In this video, he covers 9 strategies for building powerful and quality backlinks. Once you become familiar with them, you might be able to effectively get links from well-known websites.

4. Craig Campbell

The SEO expert has been in the industry since the past 18 years. He began working with the concept of search engine optimization during the early 2000s when only a few people were familiar with it. Campbell started his own agency and then expanded his experience to affiliate marketing as well. His knowledge in SEO has been an advantage to many business owners over the years.

Campbell has shared his insights, tips and tricks for optimization in various SEO conferences across the world. He has his website and a successful Youtube channel which he recently launched. In the video below, Campbell explains the basics of link building and easy techniques for beginners.

5. Sam Oh

The Canadian-based entrepreneur has become quite a recognized name in the world of SEO recently. Oh has been featured in videos by Ahrefs regularly. Basically, Ahrefs is a tool and a resource that helps people increase traffic to their websites. Sam Oh, who is also the founder of Money Journal, gives out helpful tips and information on SEO for business and startup owners.

In the video, Oh lists seven qualities of backlinks that make them good. There are some links that might not be high quality, and you need to identify the ones that may not get you the desired results.

6. Barry Schwartz

Schwartz is an expert in search engine optimization and the creator of the Search Engine Roundtable. He’s the editor at the website and also runs a development company for websites called RustyBrick. Schwartz has been quite successful with his strategies and techniques for SEO that can be very useful for people looking to boost their web page’s ranking.

In the video, he talks about building quality backlinks for Google and using suitable title tags, which could help a website convert leads and boost traffic.

7. Michael Quinn

Quinn founded the Michael Quinn Agency in 2015 and had been working in the field of marketing since 2005. With his knowledge of generating leads, he aims to help small businesses earn profit and increase visibility through Google and SEO. Quinn is an authority on the subject and has his own channel on YouTube as well.

His video, which explains different ways to get backlinks can be greatly beneficial for small business owners everywhere. It could help you learn about these links and their various kinds, like visual and text, here.

8. Chris Palmer

The marketing expert has a consulting service and is a vlogger as well. He offers useful tips for SEO and digital marketing that can help business owners get a good position with SERP. Palmer has many videos on his channel that may have the information you might need to improve your online presence and web page ranking on Google.

His video below explains do-follow link building that can increase a website’s reach on search engines. You can find out what they are and how you can build them effectively.

9. Aleyda Solis

Solis is the creator of Orainti, which is a digital marketing firm that specializes in mobile and technical SEO. She is also an international consultant of SEO with a lot of useful insights on the subject. Her knowledge about marketing and SEO is quite extensive, and she was also awarded the European Search Personality of 2018.

In the video below is Solis talking about link building and the common mistakes that people make. You can listen to this conversation and learn about what problems to avoid in building backlinks.

10. Cyrus Shepard

Shepard happens to be another key person associated with Moz. He left the search engine optimization tool and founded Zyppy in 2018. The company does SEO consulting and helps businesses increase their conversion rate by boosting traffic. He has shared his expertise on various forums and panels for digital marketing.

In the video here, he gives tips on SEO and ranking that include using the relevant keywords. He talks about building links from pages with authority and explains in detail how you can create them successfully.

11. Tim Soulo

Soulo also works with Ahrefs and is the chief marketing officer of the SEO tool. He is an expert blogger of SEO and email marketing and also has a podcast. Soulo is also a product advisor for Ahrefs and has been regularly featured in their videos and conferences. He has written detailed guides for digital marketing and has extensive knowledge of the subject.

In his video here, he explains about the features of this resource that can help you build backlinks and boost your website’s visibility.

12. Nathan Gotch

The blogger and SEO consultant has helped more than 3000 businesses increase their ranking and reach organically. Gotch has a successful SEO blog and YouTube channel which has a lot of helpful information on digital marketing. He also trains people in digital marketing techniques and has collaborated with Ahrefs and Search Engine Journal too.

Gotch runs an SEO website and helps his clients achieve a high conversion rate on their websites. His video below is great for beginners and can help companies starting out recently build useful backlinks.

13. Julian Goldie

Goldie is an SEO consultant who is committed to making people understand the importance of SEO and its various techniques for boosting visibility. He has his own website where he helps clients generate quality backlinks from authentic websites. Goldie actually describes link building as his area of expertise and blogs about it on various SEO websites as well.

In his video, he explains about prospecting links and building high-quality ones to your website. You will be able to learn how to increase the visibility and ranking of your web page effectively with his techniques and ideas.

14. Greg Kononenko

This vlogger and SEO expert has been running a YouTube channel under the name ‘Caffeinated Blogger’. He has an established blog under the same name as well. Kononenko is originally from Sydney, Australia and has been associated with digital marketing since 2015. As yet, he has created around 300 websites for his clients.

Kononenko wants to help his audience drive up traffic to their web pages and offers tips, tricks and strategies on making that happen. In the video below, he talks about quick ways that can help build links in a short time and for free as well.

15. Ruan M. Marinho

Marinho is a specialist in SEO and founder of Develomark. He helps his clients with online marketing through optimization effectively. Marinho always had an interest in the digital world and software development. He has previously worked with Verizon and AT&T before starting his own digital marketing company.

With over 100,000 subscribers on his YouTube channel, Marinho regularly shares his expertise on topics related to SEO and PPC. His video here gives simple tips on building quality backlinks which can be useful in getting a website ranked highly on Google.Four steps to building quality backlinks.

To Sum Up

These are some videos on SEO from experts on backlinks and building them successfully to boost a web page’s ranking. If you are looking for advice, tips and strategies, you can find them in the videos here. In the end, you can certainly gain an advantage in a highly competitive market and experience a high conversion rate in a short span of time.