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Logo for a management consulting company

HITO Select

Contest Holder takeshir ?

Last Logged in : 3859days21hrs ago

Concepts Submitted

25

Prize Money
200
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries are veiled from other designers till the end of the contest.
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Live Project

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Deciding

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Project Finalized


Project: Logo for a management consulting ...
Industry: Consulting Logo
Contest Launched: Sep 25, 2013
Selected: 1 winning design from 25 concepts
Winning Design by: PeterZ
Close Date: Sep 29, 2013


Logo for a management consulting company - Consulting


Awarded as a winner
Project Report    

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Creative Brief


Logo for a management consulting company

HITO Select

No

"HITO" as in our company name means "person" or "human" in Japanese language (人 = hito in Japanese or ren in Chinese).

We provide consulting services with focus on hiring/selection and organizational development. Simply put, maximizing the effectiveness of human capital in organizations is our goal.

We value human aspect of business, and emphasize scientific and empirical methods to be fair (rather than irresponsible intuition based on anecdotal evidence and fags with motivational speech).

We conduct field research via surveys and advanced statistics to:

1) Examine the effectiveness and needs of organizations and program initiatives
2) Examine the needs, attitudes, and opinions of employees for selection and further development
3) Emprically test and develop measures to predict job candidates' job success at pre-employment (flagship service)

We also develop and deliver various soft-skill workshops based on the up-to-date findings and theories in the field of organizational science.

Consulting

Logo Type
Logo Type

Abstract Mark
Abstract Mark

Initials
Initials

Web 2.0
Web 2.0


Professional

Metalic silver to emphasize clarity and precisness of our services Also in gradient of metalic effect, we want hints of: - Brown, beige, or yellow for look and feel of nourishment - Green for look and feel of growth - Blue for look and feel of refreshing energy

not sure

We don't have much idea about the text part but we have some idea for an icon.

We want an icon to represent 人 (hito in Japanese kanji character, ren in Chinese hanzi character; means person/human), and English alphabets, t, k, and R (capital) for the founders' initials.

Rather than a combination of four characters with so many strokes, we want it to be simple. For now, what we came up with is simply adding one curved line to 人. A line starts from slightly left of almost top of 人, crosses the tip of 人 to right, draws a relatively sharp curve to downward left (like a crescent moon) and stops before crossing a lstroke of 人 branch off to two at the lower half.

This makes it look like either 人, small t in cursive, k in cursive, or capital R depending on the way you look at it. Then, circle it, and apply metalic effect like an emblem of a car.

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Discussion


Comments

  • September 26, 2013 8:32 AM
    SiteAdmin SiteAdmin
     
    Attention Designers!! MycroBurst permits you to submit unlimited designs with unlimited variations. However, if you are providing 2 or 3 different color versions of the same logo in one draft, please make sure that if the particular draft gets finalized, each color version should be separated before you will send the final files. Thanks, MB/LDG/LS Team

    Like Icon 0   DislikeIcon 0
  • September 26, 2013 3:09 AM
    valiWORK valiWORK
     
    Hi! Feedback is welcomed

    Like Icon 0   DislikeIcon 0