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Opinion research company logo

Long Research Consultants, LLC

Contest Holder slong2103 ?

Last Logged in : 4564days25mins ago

Concepts Submitted

323

Guaranteed Prize
250
Winner(s)

1

A Logo, Monogram, or Icon veildAll design entries can be viewed by other designers. Featured Featured Contest
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Project Finalized


Project: Opinion research company logo
Industry: Consulting Logo
Contest Launched: Sep 21, 2011
Selected: 1 winning design from 323 concepts
Winning Design by: Ndazikil
Close Date: Oct 07, 2011


Opinion research company logo - Consulting


Awarded as a winner
Project Report    

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#101

#110


Creative Brief


Opinion research company logo

Long Research Consultants, LLC

No

This is a public opinion research (polling) company. It is a new business stemming from a well grounded company and will first be announced as a joint venture with the two logos appearing together, so i would like the new logo to be fresh but to also compliment the traditional look of the existing logo (I will try to find a way to upload it).

I have not decided yet if i want the business to be known by the full name or the acronym LRC, so I am interested in designs with and without the acronym. However i do want to downplay the "long research" connotation - our clients want results quickly!

Consulting

Logo Type
Logo Type

Abstract Mark
Abstract Mark

Initials
Initials


Clean/Simple
Sophisticated
Corporate
Traditional
Serious

blue or black with maybe red, gray, or gold? i'm open to other ideas.

2

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Discussion


Comments

  • November 06, 2011 11:02 AM
    RichardB RichardB
     
    Check out www.DesignCage.net its pretty awesome,you can win more contests.

    Like Icon 0   DislikeIcon 0
  • October 04, 2011 8:47 PM
    slong2103 slong2103
      Project Holder
    after opening voting up to clients and employees, we still couldn't decide so we're extending the contest and increasing the prize. here is some feedback we collected: -the favorite designs highlight Long Research rather than the acronym LRC, although designs with a subtle LRC emblem also work well. Just an L in the emblem would work too. acronyms that look like IRC because of the placement of the L are a problem. separating Long and Research either by color, font, or on different lines helps keep it from sounding like research that will take a long time. -designs that allude to polling are the most popular, however some of the designs that suggest political campaigns reminded people too much of candidate yard signs that are everywhere around election time, and some with red and blue in the circles reminded people too much of the Obama logo. -some designs that incorporate research ideas that made people think of scientific or medical research, such as with the magnifying glass, were seen as confusing -the favorite fonts are either somewhat traditional serifed fonts or light modern fonts -we are not limited in the colors

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  • September 27, 2011 8:44 PM
    slong2103 slong2103
      Project Holder
    wow, this is going to be a really hard decision, so many great choices here! thanks, everyone.

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  • September 26, 2011 12:22 PM
    slong2103 slong2103
      Project Holder
    neonlite: i like the idea of 42 and 43 but again my problem is that it looks too much like IRC the way the L is tucked behind the R. thanks!

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  • September 25, 2011 6:58 PM
    slong2103 slong2103
      Project Holder
    thanks guys there are some really nice ones here. i would like to see some options without the acronym as well. thanks!

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  • September 25, 2011 6:11 PM
    slong2103 slong2103
      Project Holder
    drafts 19-21: i feel like all of these look a little like they say IRC instead of LRC, maybe its just the font but I think the L needs to be clearer since Long is the primary name our clients already know. thanks!

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  • September 25, 2011 4:54 PM
    slong2103 slong2103
      Project Holder
    1881987: i like #10 but definitely the text name needs to have plural consultants (s is missing) and i think should also somewhere say LLC, even if it is small as in #s 1 and 2. thanks!!

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  • September 25, 2011 2:55 PM
    slong2103 slong2103
      Project Holder
    while the old company logo i uploaded is very dry and bland (its 30 years old), i want to mention that the square symbol in the bottom line of text is a nice representation of one of our main deliverables. the idea of this square with the upward curve is to represent the way we show survey data trends like in a powerpoint chart. an upward swing like that simple illustration would be an ideal result for our clients - implying that data is going their way, opinions are positively shifting in their favor. if it were possible to work in that suggestion with of course not stealing from the other logo that would be great. thanks!

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  • September 25, 2011 2:48 PM
    slong2103 slong2103
      Project Holder
    thanks for 6-8 putri, i think the acronym is clearer now.

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  • September 25, 2011 2:45 PM
    slong2103 slong2103
      Project Holder
    thanks for your submissions neonlite, i like the way the text coloring distinguishes long from research and highlights what we do, but the overall look of the acronym is a bit 'high-performance automotive' or something to me. a little to sleek or angular or something. could you rework that part?

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