How To Get A Touchdown With Your Football Logo

What comes to your mind when you think of a football logo?

Probably, the crest or emblem of your favorite team. It won’t be wrong to say that you most likely remember every detail about it if you’re an avid fan, of course.

When it comes to football logo design, this is what matters: If you’re in the business and looking to score an instant touchdown with your professional logo, you’ve come to the right place, player!

We can get you on top of the table with impressive brand identity design ideas for your football team or business.

Image Source: Behance/Nickbudrewicz

Designing A Timeless Football Logo

Before anything, you have to think about the important design elements which make an attractive and eye-catching logo. As it is with any other brand identity, the football emblem will also be created in a way with factors such as color, typography and relevant symbols being highlighted. But with that, you also have to keep in mind that logos in sports are much more than just representative icons.

Be it football or soccer, the design has to capture inspiration, hard work, team spirit, passion for the game, tradition and culture as well. Logos of teams or franchises in the NFL (National Football League) within US might be slightly different than soccer team logos in the MLS (Major League Soccer). Commonly, soccer logos are designed around soccer balls, flags or imagery of the hometown.

Otherwise, soccer is also known as football within countries outside the United States. So the clubs and leagues from European and Asian regions may have brand identities that represent places or historic symbols from there. In the end, the football logo has to highlight all such features for the fans and audience.

Going above and beyond to make sure that your football logo is a winning one is not as difficult as it might seem.

Here are a few ideas to get you going!

Football League Logos

For a football logo in a league, you have to be very clear about the elements you want to include in your design. Sometimes the simplest things can work very well so think about a football or soccer ball in your logo, player silhouettes, helmets or shapes and ornaments.

Take a look at the logo for New England Patriots here.

Image Source: Patriots.com

This graphic is as simplistic as it can get and immediately attracts attention as well. The focus stays on the red, white and blue which is what the team carries with it.

Similarly, consider the emblem or crest for LA Galaxy from the Major League Soccer (MLS).

Image Source: LA Galaxy

It has highlights the name of the team in a shield which just has two colors. With just a small quasar on the top, this crest keeps it minimal and lets the words do all the talking.

These designs have also been created keeping the less is more approach in mind.

 

 

With striking color combinations and use of just one and two symbols, both these graphics created for football and soccer manage to make their mark.

Touchdown Tip: simplify your football logo graphics for a greater impact

Junior Football League Logos

When it comes to Junior Leagues in football, your audience changes and becomes much younger. If you want to appeal to them, you have to figure out what works where. For some, the brand identity can be created around animated characters or bright colors, while for others, you can go classic.

Consider these designs for instance.

 

 

The first logo has solid black and blue colors and is within a shield. It has a strong Serif font which stresses upon focus, respect and dependability. On the other hand, the second logo is directed towards children and features a mascot holding a soccer ball. When it comes to Junior League Football Logos, there is no limit to creativity.

 

 

Both of these logo designs have been created with different ideas but they surely have an edge over the others. The font which is Serif on the first and Sans Serif on the second, typography and symbols are visually powerful and send a clear message.

Touchdown Tip: use bright colors and impactful font in your football team logo

Football Clubs

Basically, you want a logo that is classic, doesn’t require too many changes over time and can be later used in branding. One of the best qualities of a football club logo is that it should look appealing on every platform and merchandise as well. So you have to come up with a design that attracts attention on print and digital media, and on products like t-shirts, hoodies and backpacks.

 

 

Now, take a look at the logos below. They are ideal emblems for football clubs and you just cannot go wrong with these. There is tradition, culture and history in each of the two.

 

 

Football Coaches

It is vital for the brand identity design to be relevant and powerful. For a coaching or coach logo in football, you can have minimalistic silhouettes of figures or a ball. Color combinations such as gold and black, or yellow and purple in a logo can add a lot of meaning.

 

 

Touchdown Tip: create a powerful, memorable, and relevant to niche logo design

Football Coaching Camps

Consider having mascots or icons in your logo design for football coaching camps. Eagles, bulls and bears all stand for speed, aggression and the determination to win. This is what you want to stand for.

 

 

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